Inside Marketing Executive

2 years

1 - 2 Lacs

Posted:1 week ago| Platform: SimplyHired logo

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Job Type

Full Time

Job Description

Job Role: Inside Marketing Executive

Education: Bachelor's/Masters

Experience: 6 months - 2 years

Location: Infopark, Kochi

Job Summary:

We are seeking a dynamic and results-driven Inside Marketing Executive to support our marketing and lead generation efforts. The ideal candidate will have a basic understanding of marketing principles, excellent communication skills, and a proactive approach to driving engagement with potential customers.

Key Responsibilities:

  • Conduct market research to identify potential leads and industry trends.
  • Manage and nurture inbound/outbound leads through calls, emails, and social media.
  • Assist the marketing team in executing campaigns, email marketing, and webinars.
  • Maintain and update the CRM system with accurate lead and client data.
  • Qualify leads based on predefined criteria and schedule appointments for the sales team.
  • Support digital marketing initiatives including SEO, content creation, and social media engagement.
  • Track and report performance metrics like response rate, conversion rate, etc.

Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 6 months to 2 years of experience in inside marketing, lead generation, or telemarketing.
  • Strong written and verbal communication skills.
  • Familiarity with CRM tools (e.g., HubSpot, Zoho CRM, Salesforce).
  • Basic understanding of digital marketing and lead-nurturing processes.
  • Ability to multitask and manage time effectively.
  • Positive attitude and willingness to learn and grow in a fast-paced environment.

Preferred Skills:

  • Experience in B2B marketing.
  • Knowledge of tools like Google Analytics and LinkedIn Sales Navigator.
  • Exposure to content marketing or SEO is a plus.

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹20,000.00 per month

Education:

  • Bachelor's (Preferred)

Experience:

  • total exp: 1 year (Preferred)
  • Marketing: 1 year (Preferred)

Work Location: In person

Expected Start Date: 04/08/2025

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