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4.0 - 8.0 years
0 Lacs
noida, uttar pradesh
On-site
As a HubSpot Operations Specialist at Brand Pipal, a subsidiary of NLB Services, you will be a key player in driving sales and marketing automation using HubSpot Enterprise. With a focus on aligning sales workflows, marketing automation, AI integrations, and content ops, you will lead the platform setup and optimization to support sales enablement, marketing efficiency, and intelligent automation. Your role will involve a strategic and executional approach, combining technical HubSpot expertise with growth marketing thinking to own processes from pipeline configuration to AI-enhanced campaigns and reporting. Your responsibilities will include: Sales Enablement & CRM Optimization - Mapping and mirroring sales processes in HubSpot, including deal stages, pipeline structuring, and team-based routing. - Ensuring clean, deduplicated, and accurate data migration and hygiene across lifecycle stages. - Setting up and optimizing lead capture forms with smart fields and behavior-based triggers. - Building automated sequences for follow-ups, lead nurturing, and internal notifications. - Integrating email tracking and calendar tools for seamless outreach and meeting scheduling. - Tracking sales agent performance through custom reports and dashboards, forecasting deal closures, and pipeline health. - Designing and implementing lead scoring models based on behavior, engagement, and source. Marketing Automation & Content Execution - Creating workflows for lifecycle emails, personalized campaigns, and AI-enhanced nurture flows. - Leading the use of HubSpot AI to automate email generation, smart content recommendations, deal forecasting, lead prioritization, and workflow decision branches. - Driving SEO and data insights with integrated reporting and analytics dashboards. - Setting up AI chatbots, content recommendation modules, and personalization tokens for better engagement. - Collaborating with design, content, and performance teams to create scalable, multi-touch campaigns. AI Integration and Custom Workflow Engineering - Utilizing HubSpot's AI Workflows and Breeze to define triggers, suggest actions, and personalize experiences. - Building and testing AI-enhanced automation for email generation, task creation, customer segmentation and tagging, and smart decision trees based on user behavior. - Optionally integrating with third-party AI tools to enrich workflows and automate growth ops. Analytics, Reporting & Insights - Building custom dashboards across Sales and Marketing hubs for executive reporting and daily operations. - Tracking metrics such as lead-to-deal velocity, email engagement, pipeline movement, campaign ROI, and sales rep productivity. - Presenting insights and recommendations to improve efficiency, conversion, and alignment. To excel in this role, you should have: - 4+ years of deep hands-on experience with HubSpot Enterprise (Sales, Marketing, and Content Hub). - Expertise in sales pipeline configuration, deal forecasting, sales enablement, workflow automation, lead scoring, and AI-powered content and marketing operations. - A strong understanding of inbound marketing, lead lifecycle management, and customer journey automation. - Comfort in creating complex reports and collaborating cross-functionally with sales, content, and digital teams. - An analytical mindset with a passion for clean data, scalable systems, and smart automation. Desirable skills include: - HubSpot Certifications in Marketing Software, Sales Hub Implementation, Workflow Automation, and AI in Marketing. - Experience working with global B2B teams, SaaS clients, or high-volume content operations. - Familiarity with tools like Drift, Clay, Zapier, Clearbit, ChatGPT, or Salesforce integrations. Joining Brand Pipal means working at the forefront of AI-led marketing operations, shaping sales and marketing automation for global brands, being part of a collaborative, fast-paced, performance-first team that blends creativity and tech, and building scalable systems that truly impact revenue, growth, and customer engagement.,
Posted 4 days ago
4.0 - 8.0 years
0 Lacs
haryana
On-site
You will be the go-to person for anything HubSpot, from managing deal workflows to enabling sales leaders with actionable insights. If you're passionate about clean data, structured reporting, and scaling GTM systems, this is the role for you. **HubSpot Management:** - Configure and manage deal ownership rules, pipeline stages, and CRM structure to reflect accurate sales processes. - Design and optimize automated workflows to improve sales efficiency and data consistency. - Maintain user permissions, pipeline settings, custom properties, and integrations. **Dashboards:** - Build and maintain real-time dashboards for Sales Leadership, Founders, and Investors. - Create tailored reports to track KPIs across BD reps, deal health, conversion funnels, and forecasting accuracy. **Governance & CRM Audit:** - Regularly audit HubSpot for data integrity, completeness, and hygiene. - Ensure CRM fields, pipeline entries, and activities are updated and compliant with internal processes. - Run monthly deal desk audits to validate pipeline health and representation. **Operations Support:** - Work alongside the BD team to optimize workflows, communication cadences, and playbooks. - Support internal/external stakeholder engagement through templated workflows and knowledge base management. - Provide administrative and process-driven support to help the BD team stay focused. **Ownership:** - Act as the point-of-contact with HubSpot for support queries, ticket resolution, user training, and license management. - Monitor and manage HubSpot billing, subscriptions, and renewal. **Required Skills:** - 3-5 years of experience, preferably in Sales Ops / Revenue Ops or CRM Admin roles. - Deep hands-on knowledge of HubSpot CRM, especially Deals, Workflows, Reporting, Lists, and Automation. - Prior experience in SaaS / Fintech / B2B sales environments is a must. - Exposure to high-growth journeys (0-1 or 1-10) and navigating scale challenges is a strong advantage. - Experience working in a multi-tier sales setup (SDRs, AEs, CSMs) is a plus. - HubSpot certifications (Admin, Reporting, Workflows, etc.) are a strong plus. - Strong attention to detail and a structured problem-solving mindset. - Excellent communication skills to translate CRM capabilities into business value. - Ability to work cross-functionally with Sales, Marketing, Founders, and Support teams. - A proactive, ownership-driven attitude with a bias for action.,
Posted 5 days ago
4.0 - 8.0 years
0 Lacs
noida, uttar pradesh
On-site
As a Senior HubSpot Operations Specialist at Brand Pipal, a subsidiary of NLB Services, you will play a vital role in aligning sales workflows, marketing automation, and content operations at scale. With over 4 years of experience in HubSpot Enterprise, you will lead platform setup and optimization to drive sales enablement, marketing efficiency, and intelligent automation. Your responsibilities will include mapping and mirroring sales processes in HubSpot, ensuring clean data migration, setting up lead capture forms, building automated sequences for lead nurturing, integrating email tracking tools, and designing lead scoring models. Additionally, you will create workflows for lifecycle emails, personalized campaigns, and AI-enhanced nurture flows, leveraging HubSpot AI for email generation, smart content recommendations, and deal forecasting. In this role, you will also work on AI integration and custom workflow engineering, defining triggers, suggesting actions, and personalizing experiences using HubSpot's AI Workflows and Breeze. Furthermore, you will be responsible for building custom dashboards across Sales and Marketing hubs, tracking metrics, and presenting insights to improve efficiency, conversion rates, and alignment. To excel in this position, you must possess 4+ years of hands-on experience with HubSpot Enterprise, expertise in sales pipeline configuration, deal forecasting, workflow automation, and AI-powered content operations. You should have a strong understanding of inbound marketing, lead lifecycle management, and customer journey automation, along with the ability to create complex reports and collaborate cross-functionally with various teams. Desirable skills include having certifications in Marketing Software, Sales Hub Implementation, Workflow Automation, and AI in Marketing, as well as experience working with global B2B teams, SaaS clients, or high-volume content operations. Familiarity with tools like Drift, Clay, Zapier, Clearbit, ChatGPT, or Salesforce integrations would be beneficial. Joining Brand Pipal will allow you to work at the forefront of AI-led marketing operations, shape sales and marketing automation for global brands, and be part of a collaborative, fast-paced team that values performance, creativity, and technology. You will have the opportunity to build scalable systems that have a real impact on revenue, growth, and customer engagement.,
Posted 1 week ago
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