Head of Product Marketing

About Us

Welcome to Conversive, a conversational AI solution for professionals and institutes aiming to create enriched AI-first customer engagement experiences for small and medium businesses in sales, service, and marketing of services/products. At Conversive, we have compliance at the core of our product with unique consent management features ensuring all information security and data privacy requirements are met with minimal effort for businesses. We serve a global customer base across North America, Europe, and APAC.

At Conversive, we thrive in a dynamic, fast-paced environment where every moment presents an opportunity for growth and exploration. We seek individuals who exude drive, resourcefulness, and an insatiable appetite for conquering challenges. Here, we cherish the go-getter spirit and seamless collaboration among our talented peers.

As pioneers in our domain, Conversive is now on the lookout for seasoned professionals to spearhead our journey into the future. As a senior member of our esteemed team, you'll wield the power to shape strategic endeavors, exhibit unparalleled organizational finesse, and lead teams towards uncharted realms of success. Are you a visionary leader with a blend of business acumen and tech-savvy prowess? Do you possess the inherent ability to navigate complex challenges while inspiring those around you? If you're ready to embark on a transformative journey and contribute to the legacy of a dynamic company, then Conversive eagerly anticipates your expertise. Join us, and together let's script a saga of unparalleled triumph.

Position Overview

As the Head of Product Marketing, you will be instrumental in building and leading a cross-functional team of good managers, engineers, architects, QAs, product owners, and scrum masters. Your focus will be on developing and executing effective positioning and messaging strategies that drive product success and enable category creation. You will oversee the end-to-end process of product launches, website/marketplace enhancements, and event strategies. Budget management and optimization will also be a critical aspect of this role, ensuring resources are allocated effectively to achieve desired outcomes.

Key Outcomes

• Build an Organization

  : Establish and manage a team comprising managers, engineers, architects, QAs, product owners, and scrum masters.

• Deliver High-Quality Products

  : Ensure products are delivered as per agreed timelines with high quality.

• Budget Management

  : Manage budgets effectively within organizational allocations to achieve desired outcomes.

• Hybrid + Agile Working Model

  : Implement and optimize a robust hybrid (remote/on-site) and Agile working model, continually improving systems and processes for operational excellence and cost savings.

• Build Next Level of Leadership

  : Develop and nurture the next level of leadership within the organization.

Expected Persona/Skill Sets

• Strategic Thinker & Planner

  : Ability to think and plan strategically, preempt situations, and delegate effectively.

• Business Thinker

  : Understands business operations at an organizational level and works to drive business success.

• Presentation Skills

  : Strong presentation skills with the capability to communicate plans and projects effectively to both technical and non-technical stakeholders and customers.

• Problem Solving

  : Exceptional problem-solving abilities, able to navigate challenges and find innovative solutions.

• Resourcefulness

  : Proactive in leveraging networks and internal resources to recruit talent and achieve objectives.

• Writing Skills

  : Strong writing skills, particularly in creating compelling content related to technology and product narratives.

  Role & responsibilities

Special Skill Sets

• Product Analyst for Analytics & AI
• Product Analyst for Mobile App Development

BAU (Business As Usual)

• Existing Maintenance, SFDC
• SMS Platform
• Mobile App

New Built Up

• AI Solutions
• Integrations (Whitelabeled)
• Automation

Products to Manage/Build

• Salesforce Apps
• Zoho Apps
• CRM/CTIA
• Messaging Integrations + SMS/Messaging Platform
• Onboarding, Configuration, Compliance
• Conversations
• AI & Analytics
• Marketing Campaigns

Experience

• Relevant experience matters significantly.
• GTM experience, such as that of Zoho professionals who have built product marketing from the ground up, is highly valued.

Why Choose Conversive?

• Strategic Excellence

  : Empower our leaders to make strategic decisions that shape the direction of our company.

• Organizational Leadership

  : Lead and inspire teams, fostering a culture of collaboration, innovation, and high performance.

• Opportunities for Growth

  : Access ongoing learning opportunities to enhance your skills and expertise.

• Cutting-Edge Technology

  : Work with the latest advancements in CRM messaging.

• Collaborative Environment

  : Collaborate with a team of talented professionals from diverse backgrounds.

• Work-Life Balance

  : Promote a healthy work-life balance to excel in both professional and personal life.

Compensation & Benefits

• Attractive Salary

  : Generous fixed compensation recognizing your expertise and leadership.

• Performance-Based Incentives

  : Reward contributions and achievements through performance-based incentives.

• Bonus Compensation

  : Additional bonuses for standout performance.

• Comprehensive Insurance Coverage

  : Group medical insurance for you, your spouse, and two children, along with personal accidental insurance.

Shift Allowance

Location

Pune

Work Hours

Flexible support for some US Time Zones; Monday to Friday

Unlock your potential as a strategic leader at Conversive! Join us and play a pivotal role in shaping the future of CRM messaging.