Director Of Sales

Leads and manages the daily operations of the sales function, with a strong focus on building long-term, value-driven customer relationships. Responsible for achieving personal booking goals, guiding the team toward meeting collective sales targets, and ensuring the successful execution of strategic sales plans. This position also supports exceptional customer service standards and promotes continuous improvement within the team and property.

Key Responsibilities

Developing & Executing Sales Strategies

• Collaborate with sales leadership to understand and effectively implement segment-specific sales strategies.
• Assist in the development and execution of sales plans addressing revenue growth, customer acquisition, and market trends.
• Support internal and external promotional initiatives to drive business.

Maximizing Revenue

• Provide energetic leadership to ensure maximum revenue potential, setting an example with personal booking achievements.
• Recommend individual booking goals for sales team members and track performance.

Managing Sales Activities

• Oversee and monitor daily activities of direct reports within the sales team.
• Approve catering space releases to maximize revenue in the absence of the Business Evaluation Manager.
• Participate in sales calls with team members to acquire and close business.
• Manage all operational elements of booked business, including proposals, contracts, and customer correspondence.

Analyzing & Reporting on Sales Performance

• Utilize sales systems and tools to analyze market trends and adapt strategies accordingly.
• Assist Revenue Management with accurate six-period projections.
• Review sales and catering guest satisfaction data to identify and address service gaps.

Ensuring Exceptional Customer Service

• Lead by example in delivering superior guest hospitality and service standards.
• Meet with guests during pre- and post-event phases to ensure satisfaction with services, facilities, and contractual execution.
• Empower and coach team members to exceed customer expectations.
• Monitor service behaviors and provide actionable feedback for performance improvement.
• Ensure guest satisfaction is a core focus in departmental meetings and initiatives.

Building Successful Relationships

• Develop and maintain strong relationships with internal and external stakeholders.
• Coordinate with off-property sales channels (e.g., Event Booking Center, Market Sales, GSO) to align efforts and avoid overlap.
• Partner with Human Resources, Engineering, and Loss Prevention to ensure legal and operational compliance.
• Attend trade shows, client events, and sales missions to maintain and grow customer relationships.

Human Resource Management

• Interview and hire qualified sales staff based on business needs.
• Utilize on-the-job training tools to develop team members and enhance performance.

Candidate Profile

Education & Experience

• Option 1: 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major + 3 years of experience in sales, marketing, or a related area.
• Option 2: 4-year bachelor's degree in a related major + 1 year of relevant professional experience.