Job
Description
Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. Partnering with over 300 clients in 40+ countries, our unique model drives creativity and efficiency, delivering tailored solutions that deeply resonate with audiences. As a part of The Brandtech Group, we leverage cutting-edge AI technology to revolutionize how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Digital Strategist / Planner (Ecommerce) Location: Mumbai, India About the role: Underpinned by passion and ambition, this role seeks individuals with experience in leading digital content and social campaigns within a creative agency. Reporting to the Account Director and collaborating with the account and creative team leads, this client-facing role requires comfortable interaction with client brand teams, central marketing project teams, and clients" agency partners. Core functions: - Develop insights and strategic responses to briefs across campaigns, content, and new product development - Champion and drive a mobile-first and short-form content agenda - Evaluate ideas and concepts against best practices and mobile-first strategies - Establish effective "ways of working" with client internal teams and specialist partners - Act as a content expert and advocate - Advise clients and teams on effective Content Strategies - Develop and implement content strategies across touchpoints - Manage stakeholder engagement sessions and workshops on content and content strategy - Ensure "right first time content" through insights and collaboration - Develop relevant measurement approaches and frameworks for tracking effectiveness Responsibilities: - Develop best-in-class content and strategies informed by insights - Own Best Practice Case Studies showcasing clients" global content approach Tools and Reports: - Utilize client Insight tools and reports to inform strategy development Collaboration: - Develop briefs and give agency briefings in collaboration with teams - Work on audience targeting, user experience, customer journey, content and editorial calendars, content guidelines Distribution Strategy: - Craft briefs for defined tasks, including one-to-one meetings and working sessions with brand teams Best Practice: - Drive a "Best Practice" approach to content strategy - Support a "test and learn" approach to content strategy - Define KPIs and metrics aligned with the project's measurement approach Requirements: - Minimum 5 years" experience in a Sr. Strategy role with Content Strategy focus - Strong understanding of Content Marketing, Formats, Performance, Testing, Optimization, and Search - Passion for Content and staying updated with trends and technological advances - Excellent communication and presentation skills - Proven experience in multi-stakeholder environments and group leadership Our values shape everything we do: - Be Ambitious - Be Imaginative - Be Inspirational - Be always learning and listening - Be Results-focused - Be actively pro-inclusive and anti-racist OLIVER is committed to sustainability and has set ambitious environmental goals with science-based emissions reduction targets. We embed sustainability into every department and project lifecycle.,