Digital Marketing Executive

Job Title: Digital Marketing Executive

Job Summary:

We are looking for a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing and executing effective digital marketing strategies across various channels, including social media, SEO, email marketing, paid ads, and website management. You will play a key role in building brand awareness, generating leads, and driving online engagement to support overall business goals.

Key Responsibilities:

• Develop, plan, and execute digital marketing campaigns to promote products or services
• Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.) with engaging content
• Monitor and improve SEO performance (on-page and off-page optimization)
• Create and manage Google Ads, Facebook Ads, and other paid campaigns to maximize ROI
• Plan and execute email marketing campaigns and newsletters
• Analyze website traffic using Google Analytics and other tools to improve user experience and conversions
• Collaborate with the design and content team to create digital assets (banners, posts, blogs, videos)
• Stay updated with the latest digital marketing trends, tools, and best practices
• Monitor competitor activities and suggest improvements
• Prepare performance reports and present data-driven insights to management

Key Skills Required:

• Strong knowledge of digital marketing channels and tools
• Hands-on experience with Google Ads, Facebook Business Manager, SEO tools (Ahrefs, SEMrush, etc.), Google Analytics
• Proficiency in social media management and content planning
• Good understanding of basic graphic design tools (Canva, Photoshop, etc.) is a plus
• Strong analytical skills with the ability to interpret data and make decisions
• Excellent communication and copywriting skills

Qualifications:

• Bachelor's degree in Marketing, Business, Digital Media, or a related field
• 1-3 years of proven experience in digital marketing roles
• Certifications in Google Ads, Facebook Blueprint, or HubSpot (preferred but not mandatory)

Job Type: Full-time

Location: Bhopal

Salary: 15000-20000

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Schedule:

• Day shift

Work Location: In person