Digital Marketing and Content Creator

Position Overview We are seeking a versatile Digital Marketing Manager & Content Creator to lead our digital presence across all channels. This unique role combines strategic marketing planning with hands-on content creation, requiring someone who can develop data-driven campaigns and execute creative content that resonates with our target audience. You'll be responsible for our complete digital ecosystem from strategy to execution. Key Responsibilities Digital Marketing Strategy - Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing - Manage and optimize paid advertising campaigns on Google Ads, Facebook, Instagram, LinkedIn, and emerging platforms - Analyze campaign performance using Google Analytics, social media insights, and marketing automation tools - Conduct market research and competitor analysis to identify growth opportunities- Manage marketing budget allocation and track ROI across all digital channels Content Creation & Production - Create high-quality visual and written content including videos, graphics, blog posts, social media content, and email campaigns - Develop and maintain content calendars across all digital platforms- Produce engaging video content for social media, YouTube, and website use - Design graphics and visual assets using Adobe Creative Suite or similar tools- Write compelling copy for advertisements, social media posts, email campaigns, and website content - Manage photography and videography for product launches, events, and brand storytelling - Stay current with content trends and platform algorithm changes Analytics & Reporting - Generate regular reports on campaign performance, content engagement, and ROI- Use data insights to optimize content strategy and marketing campaigns - Present monthly performance reviews to leadership team Required Qualifications - Bachelor's degree in Marketing, Communications, Business, or related field - 7+years of digital marketing experience with proven track record - Proficiency in Google Analytics, Google Ads, Facebook Business Manager- Strong knowledge of SEO/SEM best practices and social media marketing - Experience with email marketing platforms (Mailchimp, Constant Contact, etc.)- Excellent analytical skills and data-driven decision making- Strong project management and communication skills Office Location - Changodar Office Timings - 10:00am to 6:00pm (Mon to Sat) Job Type: Full-time Pay: ₹50,000.00 - ₹75,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Work Location: In person