Content Writer

Nirnayan Health Care Private Limited, is looking for Content Writer for Kolkata Location.

Job description

· Develop, write, and deliver persuasive copy for the website, videos, and blogs in the field of healthcare

· Measure impact and perform analysis to improve KPIs.

· Include and optimize all content for SEO by producing Medically Relevant Content

· Contribute to the localization of processes and content to ensure consistency across regions

· Review and implement process changes to drive operational excellence

· Optimize social media content (language, message, tone) based on the behavior of our target audience

· Select appealing graphics and videos for complementing text that is medically sound

· Writing excellent, target market-related copy for social media platforms and knowledge of blood tests scans etc.

· Promoting products and services by corresponding with customers on social media networks.

· Improving and adjusting copy based on reactions by readers on social media.

· Using different writing styles to appeal to different demographics.

· Converting marketing ideas into a hashtag, blog, or longer post for different social media networks.

• Collaborate with cross-functional teams, including marketing, design, and medical professionals, to ensure content accuracy and effectiveness.
• Stay updated with medical research and industry advancements to incorporate relevant and current information into the content.

Desired Candidate Profile:

· At least 2-3 years of working as a content writing, preferably in a medical field

· Strong attention to detail and ability to multi-task projects and deliverables

· Proven experience working under pressure to deliver high quality output in a short span of time

· Excellent verbal and written communication skills

· Immediate Joiner Preferred.

The preferred key skills are as follows:

· SEO Writing

· Medical Content Writing

· Blog Writing

· Marketing Campaigns

· Social Media Content Writing

· Proof Reading

· Web Content Writing

· Article Writing

Education :

Bachelor's degree in English, Journalism, or a related field.

Job Types: Full-time, Permanent

Pay: ₹120,000.00 - ₹240,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person

Application Deadline: 26/07/2025
Expected Start Date: 26/06/2025