Content & Social Media Marketer

2 - 5 years

4 - 7 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

WS Group | Content & Social Media Marketer Jobs at Work from office
Content & Social Media Marketer
We are looking for a sharp, digitally fluent Content & Social Media Marketer a fresh graduate or early-career professional who already understands the pulse of online content, storytelling, and audience engagement. This is a hands-on role meant for someone eager to make an impact from Day One.
Plenty o paid time off
Team members start with 3 weeks of paid time off.
Get up to $1,000 a year in skill development covered.
  • Get paid to take a break
    Get a $1,000 bonus the first time you take a vacation that s 5 days or longer.
  • A big focus on health
    $200 monthly wellness stipend, to be used for whatever wellness means for you.
  • We are looking for a sharp, digitally fluent

    Content & Social Media Marketer

    a fresh graduate or early-career professional who already understands the pulse of online content, storytelling, and audience engagement. This is a hands-on role meant for someone eager to make an impact from Day One.

    Prior Experience:

    2-5 Years

    Location:

    Kolkata (Rajarhat - Newtown)

    Key Responsibilities:

    • Create compelling, original, and SEO-optimized content for blogs, social media, newsletters, email campaigns, and landing pages.
    • Strategically manage and grow Web Spiders presence across LinkedIn, Instagram, X (formerly Twitter), Facebook, YouTube, and emerging platforms like Threads or Mastodon.
    • Plan, schedule, and publish posts using modern social media tools like

      Loomly, Metricool, Buffer,

      or

      Later

      .
    • Collaborate with design/video teams to develop branded multimedia content (e.g., reels, infographics, carousels).
    • Track performance using tools like

      Sprout Social

      ,

      Meta Business Suite

      , and

      LinkedIn Analytics

      ; recommend data-driven improvements.
    • Stay on top of evolving content formats (AI-generated visuals, micro-videos, interactive posts) and audience behaviors.
    • Conduct market and keyword research using

      SEMrush

      ,

      Ahrefs

      , or

      Surfer SEO

      to support content strategy.
    • Assist in shaping our content calendar and content marketing funnel.

    Required Skills & Qualifications

    :
    • Bachelor s degree in English, Mass Communication, Marketing, Journalism, or related fields.
    • A strong grasp of storytelling, brand voice, and persuasive digital copywriting.
    • Proficiency in managing social platforms using tools like

      Canva Pro

      ,

      Figma

      ,

      Notion

      , and

      ClickUp

      for team collaboration.
    • Understanding of SEO principles and content structuring for organic reach.
    • Excellent grammar, editing, and verbal communication skills.
    • Ability to meet deadlines and manage tasks in a fast-paced, agile environment.
    • A portfolio of blog posts, social content, campaign samples, or creative writing (personal or academic projects welcome).
    Nice to Have:
    • Basic video editing (e.g.,

      CapCut

      ,

      Adobe Premiere Rush

      ,

      Descript

      ) or graphic design skills.
    • Familiarity with analytics dashboards:

      Google Analytics 4

      ,

      Hotjar

      ,

      Meta Insights

      ,

      LinkedIn Campaign Manager

      .
    • Understanding of content marketing funnels, buyer personas, and storytelling frameworks like PAS or AIDA.
    • Experience working with AI tools like

      ChatGPT

      ,

      Jasper

      , or

      GrammarlyGO

      for content ideation and editing.
    Why Join Web Spiders?
    • Work with a global team on transformative digital projects.
    • Opportunity to grow fast and take ownership early in your career.
    • A creative, collaborative, and future-forward environment that values innovation.
    • Access to ongoing upskilling in AI, MarTech, and digital strategy.

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