Posted:3 days ago|
Platform:
Work from Office
Full Time
The incumbent in this role is responsible for developing and implementing marketing plans to address brand requirements, leading and generating consumer insights, managing the communication strategy, monitoring the key brand parameters to ensure better planning and driving digital campaigns/activations for the brand, generating consumer insights for new product development and driving omni-channel business for the brand.
Creative and Media agencies, Trade Activation agencies, Market research agencies, Customers (Trade and shopper)
Will report to Chief Manager- Marketing
2-5 years of total work experience in OTC/FMCG sector (Intimate care/OTC preferred)
Female candidates preferred
Should have exposure to omni-channel activations (GT, MT, Ecomm), media planning, digital Campaigns
Should have exposure to building integrated marketing campaigns
Analytical skills
Leadership and planning ability
Communication and presentation skills
Full time MBA in Marketing from Premier B-School
Piramal Finance
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