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Adobe Campaign Developer

5 - 9 years

15 - 25 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Description

Job Title: Adobe Campaign Developer (5+ Years Experience) Location: Remote Job Type: Full-time Experience: 5 to 8 years Notice Period: [Immediate / 15 Days / 30 Days] Job Summary: We are seeking a skilled and experienced Adobe Campaign Developer with over 5 years of experience in designing and implementing marketing automation solutions. The ideal candidate will have a strong background in Adobe Campaign Classic and/or Standard , customer journey design, data integrations, and email campaign execution in a fast-paced, digital marketing environment. Key Responsibilities: Design, develop, and execute multi-channel marketing campaigns using Adobe Campaign (Classic or Standard) . Work with business stakeholders to understand campaign requirements and translate them into technical solutions. Create and manage workflows, audience segmentation, personalization, and dynamic content . Integrate Adobe Campaign with other platforms and data sources (CRM, APIs, etc.). Develop and optimize campaign templates , delivery reports, and performance dashboards. Conduct data imports, exports, and reconciliation processes using SQL and Adobe Campaign tools. Troubleshoot issues and support campaign execution across channels (Email, SMS, Push, Web). Ensure data privacy and compliance with GDPR, CAN-SPAM, and other regulations. Collaborate with marketing, analytics, and IT teams to ensure seamless execution of campaigns. Required Skills: 5+ years of hands-on experience with Adobe Campaign Classic and/or Standard . Strong understanding of relational databases and SQL scripting . Proficiency in JavaScript, HTML, and XML for email development and personalization. Experience building and managing complex workflows, triggers, and automated journeys . Knowledge of data modeling , ETL processes, and API-based integrations. Understanding of deliverability best practices , segmentation, and A/B testing. Strong debugging and troubleshooting skills. Excellent communication and documentation skills. Nice to Have: Adobe Campaign certification (Developer or Business Practitioner). Experience with other Adobe Experience Cloud products (AEP, Adobe Analytics, Target). Knowledge of marketing strategy , customer lifecycle management, and campaign performance metrics. Familiarity with Agile/Scrum methodologies . Educational Qualification: Bachelors degree in Computer Science, Information Technology, Marketing Technology, or a related field.

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Information Technology and Services

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