Marketing Automation Manager Accenture in India

12.0 - 16.0 years

0 Lacs

pune, maharashtra

On-site

As a Marketing Automation Manager at Accenture, you will play a crucial role in driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Your responsibilities will involve providing strategic advisory services, conducting market research, and developing data-driven recommendations to enhance business performance. You will work closely with clients as consulting professionals to design, build, and implement initiatives that improve business performance. Your main focus will be on planning, designing, and executing large-scale marketing automation programs across various channels such as email, SMS, Push, CRM, and web. Additionally, you will design new campaign strategies and marketing plans based on performance insights, conduct marketing automation vendor assessments, and optimize clients" Campaign/Marketing automation stack. In this role, you will gather business requirements, design processes and solutions for marketing and advertising implementations, and work on campaign attribution and strategy optimization. You will also drive business development efforts and contribute to thought leadership in the marketing automation space. To excel in this position, you should partner and team with technology solution providers and marketing agencies, have a strong understanding of marketing processes and technologies, and be proficient in research, analysis, and identifying new opportunities. Additionally, you should be able to establish effective working relationships, lead teams independently, and work effectively in a remote and unstructured environment. Your technical skills should include relevant experience in the required domain, strong analytical and problem-solving abilities, and a good understanding of marketing technologies. Experience with Salesforce Marketing Cloud, Adobe Experience Cloud, Braze, and other Mar-tech tools is preferred, along with exposure to Campaign tools like Pega decisioning, SFMC, etc. Proficiency in using marketing analytics tools and implementing MarTech platforms like Adobe Experience Cloud will be beneficial for this role. This position offers you the opportunity to work on innovative projects, grow in your career, and gain leadership exposure within Accenture. If you have 12-14 years of experience and any degree qualification, and possess the required skills and expertise, we invite you to bring your best skills forward and contribute to our dynamic team. About Our Company | Accenture,

Posted 3 days ago

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Business Development Specialist Idea Clan

3.0 - 7.0 years

0 Lacs

chandigarh

On-site

As an enthusiastic and results-driven Affiliate Business Development Executive, you will join our team with a strong background in affiliate marketing, strategic partnerships, and business development. Your responsibilities will include identifying, building, and managing relationships with affiliate partners to drive business growth. The ideal candidate for this role will have a minimum of 3 years of experience in the industry, particularly in PPC Travel, Ecom, and Nutra verticals. You should have proven experience in onboarding Networks and Campaigns, a strong network of Direct Buyers and advertisers, and a deep understanding of Affiliate networks and tracking platforms. Your excellent negotiation, communication, and relationship-building skills will be essential in this role. A data-driven mindset is crucial, as you will be required to analyze performance and optimize strategies to ensure maximum results. This is a full-time position that requires in-person work. If you are passionate about affiliate marketing and have a track record of driving business growth through strategic partnerships, we would love to have you on our team.,

Posted 1 week ago

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