Key Responsibilities Digital Content Strategy: Develop and execute a content strategy that drives viral engagement, community growth, and platform monetization. Team Leadership: Build and lead a high-performance media team including content creators, video editors, and community managers. Platform Ownership: Own and optimize YConnect's presence across Instagram, YouTube, LinkedIn, and other emerging platforms. Community Building: Drive initiatives to grow an active, loyal, and engaged digital community with a strong sense of belonging. Content Innovation: Spearhead innovative content formatsReels, YouTube Shorts, podcasts, and live events that resonate with Gen Z and Millennials. Data-Driven Decisions: Leverage analytics and performance metrics to refine content strategies and drive maximum reach. Monetization Strategies: Identify and execute revenue opportunities through branded content, sponsorships, and platform monetization. Collaborations & Partnerships: Build strategic relationships with influencers, creators, and brands to expand content reach. Brand Alignment: Ensure all content reflects YConnect's mission and values while engaging with youth-centric trends. Requirements 8 years+ experience in digital media, content strategy, or youth-centric platforms. Proven track record in building and scaling digital communities. Expertise in managing multi-platform digital content strategies. Strong understanding of video production, social media algorithms, and content marketing. Experience with content monetization and partnership-driven growth.

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Sr.Manager-Media and Content

Mumbai

7 - 9 yrs

INR 1 - 1 Lacs

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Sr.Manager-Media and Content