Senior Director The Exchange

Reporting of the role
This role reports to: Partner Client leadership
3 Best Things About The Job
Working for the fastest growing FMCG client, it provides and asks for unusual approach to the traditional media
Attain strong understanding of cross channel media strategy by working on fastest growing and diversified category
Be an architect with strong business outcome focus
Collaboration across the board with teams from offline to online planning, ideation and deployment
In Three Months
In this role, your goals will be:
Understand the category and brand objectives for the year
Understand and take initiative towards agencies goal for the year

In Six Months
Successfully lead the account and engage with the client on brands media approach
Initiated & delivered at least 2 key projects
Understands the In-house products/softwares very well to demonstrate the same during client conversations
In 12 Months
Worked on Award entries
Built high credibility with the team & client
What Your Day Job Looks Like
Provide strategic communications & planning leadership on your set of brands
Help build effective media interventions on the back of strong Communication planning
Act as a senior level contact for the client and have a strong understanding of cross channel media strategy
Should be able to lead strategic conversations on Media and communication planning
Be responsible for the planning team career development & progression in the team
Develop creative ideas and disruptive communication innovations for the client, aligned with their business, customer, and brand goals

Skills And Experience
Hand on experience on FMCG

Expertise on TV planning
Working knowledge of digital platform
Good in communication and ability to present well
Would prefer candidates from agencies

Persuasiveness
Pro-activeness
Communication skills
Stake holder management
Makes good presentations
Minimum Qualifications
Minimum 8-12 Years of experience handling offline and Digital
Experience in handling FMCG clients in top agencies is preferred
E-commerce and digital is musts have
MBA Marketing