Senior Copywriter - Kochi

As a Copywriter, you will be responsible for developing and executing creative and effective content strategies for various brands across multiple channels such as websites, emails, social media, and advertising. Your primary tasks will include writing and editing website copy, blog articles, product descriptions, email marketing campaigns, social media posts, and advertising copy that aligns with the brand voice and tone. Collaboration with visualizers, art directors, and other team members is essential to ensure the development and execution of on-brand campaigns and initiatives. Staying updated with industry trends and best practices will be crucial in informing your content creation and strategy. You will be required to ensure the accuracy, error-free nature, and alignment with brand guidelines of all content produced. Providing feedback on content from team members, mentoring junior copywriters, and guiding other team members when necessary are also part of your responsibilities. Additionally, you will need to present concepts and ideas to brands based on briefs and ensure that feedback is incorporated effectively. Delegating tasks efficiently to junior team members and managing multiple brands simultaneously are key aspects of this role. The position requires a Bachelor's degree in English, Communications, Marketing, or a related field, along with 3-4 years of experience in copywriting or content marketing. A strong portfolio demonstrating exceptional writing skills and creativity is essential. Proficiency in content marketing for social media, SEO, and digital marketing, along with a keen eye for detail and the ability to proofread and edit your own work and that of others, is required. Fluency in English and Malayalam is also necessary for this role.,