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Aristok Technologies
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Senior Analyst - Programmatic

Senior Analyst - Programmatic

Aristok Technologies

2 - 4 years

3 - 7 Lacs

Pune

Posted:1 week ago| Platform:

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Skills Required

Analytical skills Usage Bidding Google Analytics Excel Performance management Senior Analyst Google AdWords Powerpoint Downstream

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for an experienced professional in the programmatic domain who has hands-on understanding of managing performance campaigns on DV360 and similar DSPs .

Key Responsibilities:

Successfully manage the day-to-day performance of campaigns on DV360.

Run app install campaigns on DV360 along with robust understanding of MMPs.

Ideate successful audience segmentation aimed at reaching a client goal.

Execute optimizations aimed at exceeding KPIs; Set campaign strategies , e.g., targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization.

Make compelling arguments based on data and results for more client data access.

Creating different tags, floodlight, integration with 3 rd party platforms

Mentor junior team-mates to support the execution

Share campaign performance reports with internal & external stakeholders on a regular basis.

Assist finance team with the spends data on various affiliate channels.

Qualification & Experience:

Minimum 2-4 years of experience in managing programmatic campaigns for clients.

Strong understanding of biddable campaigns on DV360, along with PG, PD deals.

Strong analytical skills for marketing data, as well as innate curiosity and aptitude

Excellent written and spoken English is a must

Proficiency on Excel and PowerPoint

MMP, Google Analytics, Google AdWords, Meta Ads certifications are a plus

What s on Offer

Opportunity to work closely with Co-Founders in a trend-setting organization

Opportunity to grow with the company as part of its early core team

Work amongst some of the most free thinkers and driven professionals with gumption to think differently, act decisively and operate very professionally

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