Search Engine Optimization Manager

Company Overview

Prohed is a dynamic marketing services company based in Gurugram, specializing in the perfect blend of digital media and market intelligence. With a team of young expert minds, we deliver intelligent solutions and optimum results to enhance our clients visibility and reputation, generate leads, and provide market intelligence. Our innovative and progressive approach ensures client satisfaction and a strong brand authority across various digital platforms.

Job Overview

We are seeking a Search Engine Optimization Manager for a mid-level position at Prohed, located in Gurgaon. This is a full-time role where the successful candidate will play a pivotal role in managing and implementing SEO strategies to drive online visibility and traffic growth across all digital channels. The candidate will collaborate with teams to optimize content and ensure successful management of SEO-related accounts.

Qualifications and Skills

• Proven experience in on-page SEO strategies, focusing on optimizing website content and architecture for improved visibility (Mandatory skill).
• Extensive background in off-page SEO, including link building and social bookmarking to enhance domain authority (Mandatory skill).
• Deep understanding of technical SEO practices to ensure website health and performance (Mandatory skill).
• Strong proficiency in keyword research to identify and target relevant search terms that align with business objectives.
• Expertise in content optimization to enhance the quality and relevance of web content against set criteria for search engines.
• Experience in account management, ensuring effective communication and smooth project execution with clients.
• Ability to analyze data and generate actionable insights through SEO tools and analytics platforms.
• Excellent problem-solving skills with a keen eye for detail and an ability to prioritize tasks effectively.

Roles and Responsibilities

• Develop and execute effective SEO strategies to improve organic search rankings and drive targeted traffic.
• Perform ongoing keyword research, including discovery and expansion of keyword opportunities.
• Collaborate with content and marketing teams to drive SEO in content creation and content programming.
• Implement on-page SEO recommendations and optimize website architecture, metadata, and internal linking.
• Monitor and evaluate web analytics dashboards and SEO reports to track progress and identify growth opportunities.
• Stay abreast of SEO and integrated marketing trends and share knowledge with team members to enhance capabilities.
• Conduct in-depth competitive analysis and report on performance metrics to the team and stakeholders.
• Foster strong relationships with existing clients and identify opportunities to improve customer satisfaction.