Salesforce Marketing Cloud and Personalization Developer - Consumer

4 - 9 years

12 - 16 Lacs

Posted:4 weeks ago| Platform: Naukri logo

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Full Time

Job Description

As software Engineer with focus on Salesforce Marketing Cloud and interaction action studio, you will be responsible for overseeing and driving the technical strategy and implementation of Salesforce solutions to support the marketing objectives of our organization. . The role will be responsible for leading and delivering technically as well grooming and developing a team of empowered salesforce engineers Marketing Cloud Application Knowledge: (Email Studio, Automation Studio, Mobile Studio, Contact Builder, Mobile Push,Interaction studio and Journey Builder)
4+ years of experience in architecting and implementing fault tolerant, highly available Marketing cloud API/REST/SOAP,Platform Event(Pub/Sub).
Apex, JavaScript, Lightning components, Aura Component and Lighting Web Component Must have experience in in contact builder,data extension,data sync,Sitemap,content block, Lead Marketing Cloud data modeling and architecture including data extension modeling and cross-product data architecture & mapping Salesforce Marketing Cloud Developer/Consultant/Salesforce Application Architect certifications will be an added advantage. Should have SQL knowledge and have the experience writing database scripts using DDL or queries using DML. Familiarity with a variety of marketing automation platforms and marketing cloud solutions a plus (Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Marketo or similar) At least 3 years of experience in Agile scrum software development process.

Minimum5 years of experience developing Salesforce Marketing Cloud customizations.
Marketing Cloud Application Knowledge: (Email Studio, Automation Studio, Mobile Studio, Contact Builder, Mobile Push,Interaction studio and Journey Builder).
Extensive hands on experience in AmpScript, Service Side Java Script (SSJS).Cloudpage, and SQL Marketing Cloud Configuration o Marketing Cloud Connector Config/Settings (if connecting to a SF org to sync data) o Installed Packages and the various types of Components(API integrations, etc) o General MC API knowledge of both SOAP and REST calls Demonstrated experience in Customer Data Platforms (CDP)/Interaction Studio/Journey builder/Automation Studio/Email and Mobile studio. Demonstrated experience establishing and maintaining data structures, data extensions and automations within Salesforce Marketing Cloud.

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