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3.0 - 7.0 years

0 Lacs

chennai, tamil nadu

On-site

As the Enterprise Marketing Specialist, you will be responsible for creating industry-specific marketing experiences tailored to enterprise buyers. Rather than generic campaigns, you will develop targeted marketing journeys that address the unique challenges faced by different industries. Your role involves translating complex product features into narratives that resonate with specific industry pain points, ultimately driving pipeline growth. Your key responsibilities will include: - Conducting research and analysis on specific industry segments to identify buying patterns, competitive landscapes, and pain points for targeted account selection and vertical campaign strategy. - Developing messaging frameworks and value propositions specific to each industry that effectively communicate product capabilities to enterprise clients. - Performing deep account research and persona mapping within target verticals to create highly relevant campaign messaging across various platforms. - Building and launching industry-focused campaigns through channels such as email, paid media, direct mail, webinars, and industry events. - Managing multiple vertical campaigns simultaneously, monitoring performance metrics, conducting experiments for optimization, and sharing market insights with product and go-to-market teams. - Collaborating with product marketing, design, and sales teams to align vertical campaigns with product roadmaps and oversee end-to-end project delivery. This role is ideal for candidates who possess: - 3-5 years of product marketing or account-based marketing experience, showcasing the ability to translate complex product capabilities into market-relevant messaging. - Expertise in vertical marketing, including industry-specific campaigns, messaging, and go-to-market strategies. - Strong understanding of enterprise SaaS business and sales-led motions. - Familiarity with MAPs and CRMs (HubSpot preferred) as well as ad and intent platforms. - The skill to craft compelling industry narratives and engaging copy that captures the attention of vertical decision-makers. - Thriving in fast-paced environments and staying updated on the latest marketing trends, tactics, channels, and technologies. If you are looking to leverage your marketing expertise to drive targeted campaigns tailored to specific industries and enjoy collaborating with cross-functional teams in an agile environment, this role offers an exciting opportunity for professional growth and impact.,

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5.0 - 10.0 years

8 - 15 Lacs

Bengaluru

Work from Office

As a Customer Success Strategist at Oloid, you will play a critical role in ensuring long-term customer satisfaction, retention, and growth. You will serve as the primary point of contact for our enterprise customers, deeply understanding their goals and driving the effective adoption of Oloid solutions across their organizations. Key Responsibilities: Renewals & Retention: Own the customer renewal process end-to-end, with a strong focus on minimizing churn and maximizing long-term value. NDR/GDR Ownership: Track, analyze, and influence Net Dollar Retention (NDR) and Gross Dollar Retention (GDR) by proactively managing account health and expansion opportunities. Stakeholder Engagement: Build trusted relationships with key customer stakeholders, ensuring regular check-ins and alignment on goals, challenges, and product feedback. Cross-functional Collaboration: Act as the bridge between customers and internal teamsparticularly Sales, Professional Services, Product, RevenueOps, and Engineeringto surface insights, share feedback, and coordinate expansions or upsell opportunities. Quarterly Business Reviews (QBRs): Strategically plan and lead Quarterly Business Reviews to demonstrate product value, review KPIs, address roadblocks, and align on future goals and potential growth areas. Customer Advocacy: Champion the voice of the customer within Oloid and drive adoption, advocacy, and referenceability. Skills and Experience: Required: Customer Advocacy & Voice of Customer (VoC) Passionate about amplifying the customers voice internally, influencing roadmap and priorities, and enabling customer advocacy and referenceability. SaaS Business Model Expertise Deep understanding of the SaaS customer lifecycle, including onboarding, adoption, expansion, and renewal stages. Ability to align Customer Success strategies with recurring revenue goals. Presentation & Communication Excellence Strong verbal and written communication skills, particularly in executive presentations, Business Reviews such as Monthly Business Reviews (MBRs), Quarterly Business Reviews (QBRs), and strategic updates. Customer Relationship Management (CRM) & Success Tools Proficiency Hands-on experience with tools like Salesforce, Gainsight, HubSpot, or ChurnZero to track customer health, manage renewals, and drive engagement. Strategic Thinking & Problem Solving Ability to anticipate challenges, resolve issues creatively, and identify strategic growth opportunities within accounts. Executive Stakeholder Management Ability to build trusted, long-term relationships with customer executives and key stakeholders, aligning on strategic goals and outcomes. Cross-Functional Communication & Influence Proven experience working across Sales , Product , Engineering , Professional Services , and Revenue Operations to deliver customer value and enable growth. Adaptability: Proven track record of growing in highly technical and fast-paced organization Preferred: Minimum 5 years upwards of relevant experience in similar role(s) Cybersecurity experience with emphasis on Identity Management Platform (IDP) Hands-on knowledge of at least one Human Resource Management System (MRMS) e.g. Experience of working directly with customers in industries with end users who are frontline workers Led a digital and business process transformation involving Cloud and SaaS technologies Educational Requirements: Bachelor’s degree in Computer Engineering , Computer Science, Data Science, or a related field required Master’s degree (MBA or equivalent) is a plus Additional certifications in Customer Success , Project Management (e.g., PMP) , or Salesforce/CRM tools are advantageous This role is ideal for someone who combines strong relationship management skills with a data-driven mindset, and who is passionate about driving value and growth for customers at scale.

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