Experience : 1-3 years About the Role: As a Marketing Coordinator at Routematic, you will play a key role in supporting and executing marketing initiatives specific to the Pune location. This includes brand awareness, event coordination, market research, and campaign management. You will work closely with the marketing team to enhance brand presence and ensure that all marketing efforts are strategically aligned with the company’s goals. This is a great opportunity for a junior resource to grow within a dynamic marketing team while contributing to regional marketing success. Key Responsibilities: Campaign Support : Assist in the development, execution, and monitoring of local marketing campaigns (digital, social media, print, etc.) aimed at increasing brand visibility and customer engagement in Pune. Brand Audit & Awareness Enabler : Support brand audit activities to assess and enhance Routematic’s brand presence in the Pune market. Ensure that marketing campaigns and materials align with the company’s values and messaging, driving awareness and consistency across all touchpoints. Event Execution & Management : Coordinate and assist in organizing local events, including product launches, webinars, industry events, and customer meetups. This includes managing logistics, vendor relationships, and post-event follow-up. Presentation Development & Editing : Create and edit presentations for internal and external stakeholders, ensuring that they are visually appealing, well-organized, and effectively communicate key marketing messages and insights. Market Research : Conduct research to identify local market trends, customer preferences, competitor activities, and opportunities for growth. Use findings to inform and refine marketing strategies. Content Creation : Support the content team by creating marketing materials such as blog posts, social media updates, email campaigns, and website content tailored to the Pune audience. Social Media Management : Oversee and update local social media channels to engage with the Pune audience, promote events, and share relevant content. Lead Generation : Assist in executing lead generation initiatives, tracking customer engagement, and ensuring effective follow-up processes for converting leads to opportunities. Reporting & Analytics : Track and report on the performance of local marketing campaigns, providing insights and suggesting areas of improvement. Use analytics tools to evaluate the effectiveness of campaigns. Cross-Functional Collaboration : Work closely with sales, product, and customer success teams to ensure alignment on marketing efforts and effective communication of regional marketing strategies. Qualifications: 1-3 years of experience in marketing or a related field. Previous experience in a marketing coordination role is a plus. Experience in event coordination and execution, with the ability to manage logistics, vendors, and post-event analysis. Basic experience with brand audits and market research, with the ability to analyze customer and competitor data. Proficiency in presentation tools (e.g., PowerPoint, Google Slides), with strong attention to detail and design. Familiarity with digital marketing tools and platforms (e.g., HubSpot, Google Analytics, social media management tools like Hootsuite or Buffer). Strong written and verbal communication skills, with the ability to create compelling content and edit marketing materials. Organized, detail-oriented, and able to manage multiple tasks and deadlines simultaneously. Ability to work collaboratively in a fast-paced environment and take initiative. Knowledge of the Pune market and local trends is a plus. Why Routematic? Join Routematic’s growing marketing team and gain hands-on experience in executing impactful marketing strategies for the Pune region. This role offers great exposure to a variety of marketing functions, including event management, content creation, and market research, with an opportunity to make a direct impact on our regional growth. Show more Show less

About the Role As a Senior Marketing Coordinator at Routematic , you will oversee all marketing activities and activations for our brands, COCO Rides and Routematic , in Pune. You will collaborate closely with internal teams, external agencies, and key stakeholders to execute impactful marketing campaigns, events, and brand activations, driving brand awareness and customer engagement. Key Responsibilities: Campaign Management : Lead the planning, execution, and optimization of multi-channel marketing campaigns for COCO Rides and Routematic . Ensure alignment with business objectives and campaigns that resonate with the target audience. Event Planning & Activation : Coordinate and manage local events, product launches, webinars, and other marketing activations. Work with agencies and external partners to ensure seamless execution and impactful results. Stakeholder Collaboration : Collaborate with internal teams (sales, product, customer success), clients and external agencies to align on marketing goals, strategies, and execution, ensuring smooth coordination across all touchpoints. Brand Awareness & Strategy : Develop and implement strategies to increase brand visibility for COCO Rides and Routematic in Pune. Ensure all marketing efforts align with brand messaging and positioning. Market Research & Analysis : Conduct market research to understand local customer needs, industry trends, and competitor activities. Use insights to guide marketing decisions and refine strategies. Content Creation & Management : Oversee content creation for campaigns across multiple channels (email, social media, website, etc.), ensuring all content aligns with brand messaging and engages the target audience. Lead Generation : Drive lead generation efforts by coordinating campaigns that attract and convert leads. Collaborate with sales and other teams to nurture leads through the marketing funnel. Budget Management : Manage and track marketing budgets for local campaigns and events. Ensure campaigns are cost-effective while maximizing ROI. Performance Tracking & Reporting : Monitor and report on the success of campaigns, events, and activations, providing insights to continuously optimize and improve strategies. Qualifications: 5-7 years of experience in marketing, with expertise in campaign management, event coordination, and content creation. Proven ability to manage multi-channel marketing campaigns and work with agencies and external stakeholders. Strong experience executing local brand activations and events, both virtual and in-person. Excellent communication skills and ability to work collaboratively with internal and external teams. Strategic thinker with a data-driven approach to decision-making and performance tracking. Strong project management skills with the ability to manage multiple initiatives and deadlines. Proficiency with marketing tools such as Google Analytics, CRM systems, email marketing platforms, and social media management tools.

Routematic is recognized as a thought leader in the domain. We have consistently helped our clients enhance safety for their employees and achieve significant cost savings while delivering a unique experience to their employees. Routematic s strong focus on continuous innovation is reflected in the 6 technology patents and 1 design patent which are part of Routematic. Routematic s rapid growth over the past 5 years (~ 100% YoY growth) speaks volumes about the validity of its vision and its team s execution capabilities. We believe that the culture of the organization is the ultimate driver of value for both our clients and our colleagues. At Routematic we live by the principles of Innovation and Excellence. We believe that our leaders should be easily approachable by anyone and everyone in the organization and true innovation can happen only when every member of our organization is maximizing their potential. Our team is our real strength and we are always looking to add more muscle. The founding team at Routematic is drawn from premier institutions like IISc, ISB and IIM with over 50 years of collective experience. Job Description The production support engineer will work in a team environment to design and execute solutions to fix identified problems. We are looking for a self-starter who is excited to learn and improve his or her skillset in the ever-evolving medium of the web and mobile to provide out-of-the-box solutions. The ideal candidate will be a thinker who is disciplined and has a penchant for attention to details. An analytical mind who knows that the devil lies in the details and is not afraid to question the existing product features/requirements/design to make it even better. He/she understands that effective production support is key to the success of a product and for achieving the organization s goals. Responsibilities Technical Support trouble-shooting client issues with high level data analysis and develop code updates to fix reported defects. Serve as a thought leader on the production related issues. Stabilize new products from R&D into Production. Identify root causes of technical issues in production and out of box failures. Interact with teams during new product/feature development providing insights from technical issues of previous products/features. Engage in internal issues review and client calls. Other Responsibilities Work on continuous improvement of the products through innovation and learning. Someone with a knack for benchmarking and optimization. Work as a team player and make Routematic s work culture even more awesome Candidate Profile Experience 3 to 5 years of programming and support experience in Microsoft SQL Server, Microsoft Windows and Linux environment. Prior experience working on production support of high visibility, high traffic web application will be an advantage. Prior experience of working in a product company would be an advantage. Education Engineering Degree preferable but not a constraint for the right candidate as long as experience and other qualification requirements are met. BE/B. Tech/ME/M. Tech/BCA/MCA from IITs/Top NITs/Tier-One schools or any graduate with a PG in IT/CS Skills Excellent skills in debugging and identifying problems using logs and querying databases Excellent knowledge of database programming using MS SQL Server 2008 +,MySQL Good understanding of Linux environments with ability to understand code scripts. Knowledge of scripting/programming using modern high-level languages will be a plus Sound Knowledge of latest Architecture trends, Design Patterns and Object-Oriented Programming Concepts Knowledge of RESTful APIs, Microsoft .NET Technologies, Nginx, RabbitMQ, Kafka and Redis will be a plus Good understanding of code versioning tools such as Git, BitBucket, Mercurial, SVN, etc. and familiarity with continuous integration Soft Skills: Strong communication and inter-personal skills. Ability to work in a fast paced, high energy environment

The Customer Success will play a pivotal role in ensuring the success and satisfaction of our clients in the ground transportation sector. You will be responsible for developing strong, long-term relationships with clients, ensuring they achieve their desired outcomes using our transportation services, and supporting them through every stage of their journey. Your goal is to maximize customer retention, satisfaction, and business growth while acting as the voice of the customer internally. Key Responsibilities Customer Relationship Management: Build and maintain strong, long-lasting relationships with customers, understanding their needs and challenges within the transportation industry. Act as a trusted advisor, offering tailored solutions that help clients achieve their goals. Regularly check in with clients to understand their satisfaction levels and provide proactive support. Onboarding & Implementation: Guide new customers through the onboarding process, ensuring smooth integration of services. Conduct training sessions for clients to familiarize them with the product/service and provide ongoing guidance as needed. Customer Support & Issue Resolution: Provide timely and efficient support for any customer inquiries, issues, or concerns related to transportation services. Collaborate with internal teams (Deployment team, tracking team Feedback team, Billing and accounts team, technical, operations) to resolve complex customer issues and ensure service continuity. Customer Advocacy & Feedback: Collect and analyse feedback from customers to identify areas for improvement in service delivery, product offerings, or operational processes. Represent customer interests in product development and operational improvements. Renewals & Upselling: Monitor customer usage patterns and proactively identify opportunities for service expansion or upselling. Ensure timely contract renewals and handle any renewal negotiations as needed. KPI Management & Reporting: Monitor customer health and success metrics, providing regular reports and updates to management. Track customer satisfaction (CSAT) scores, and other relevant metrics to ensure customer satisfaction. Qualifications Experience: 3+ years of experience in customer success, account management, or a related field, preferably in the transportation, logistics, or supply chain industry. Strong understanding of transportation services (fleet management, Tech implementation, route optimization, etc.) is highly desirable. Skills: Exceptional communication skills with the ability to build rapport and trust with clients. Strong problem-solving abilities and a customer-first mentality. Detail-oriented and capable of managing multiple customer accounts simultaneously. Ability to understand and analyse customer data to inform decisions and improve customer outcomes. Proficient in Microsoft Office Suite, Google Workspace, or equivalent tools. Education: Bachelor s degree in business, Logistics, Transportation, or a related field. Why Join Us? Work with a dynamic and growing company in the transportation industry. Opportunity to make a direct impact on customer satisfaction and company growth. Competitive salary and benefits. Career development and training opportunities.