Retention Marketing Intern

0 - 1 years

0 Lacs

Posted:4 days ago| Platform: Naukri logo

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Job Type

Internship

Job Description

Role & responsibilities

  • Support in running Retention marketing campaigns across WhatsApp, SMS, RCS, Email, and in-app notifications to keep users engaged.
  • Work with the creative team to come up with ideas for messages, visuals, and hooks that can grab users' attention.
  • Help in maintaining trackers and dashboards using Google Sheets or other data visualisation tools.
  • Assist in setting up A/B tests (trying two versions of a message) and reviewing results to understand what works better.
  • Work with data team to ensure campaigns are well-organized and reach the right users, using clean and properly tagged data.
  • Good to have skills: Experience or knowledge of Clevertap
  • Required Skills & Qualifications: Pursuing or recently completed an MBA degree in Marketing, Business Administration, or related field or diploma in these fields, Strong verbal and written communication skills, Good analytical and problem-solving ability, Beginner to intermediate level Excel & Google Sheet, A user-centric mindset and keen attention to detail.

Internship Duration - 6 months

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