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Lektronix
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Regional Marketing Lead Portfolio AP SWC

Regional Marketing Lead Portfolio AP SWC

Lektronix

10 - 15 years

13 - 17 Lacs

Gurugram

Posted:15 hours ago| Platform:

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Skills Required

Marketing programs Automation Field marketing Db2 Event management Project management Agile Business unit management Stakeholder management Product marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Summary:

The Regional Marketing Portfolio Lead SWC is the strategic partner and growth enabler for the MES business unit by leading the development and execution of MES portfolio marketing plans to support Asia Pacific and sub-region business unit goals and priorities. This is a hybrid role in Gurgaon, India and reports to the Sr. Marketing, Manager, MES.

Your Responsibilities:

Develop the global MES portfolio marketing plan in partnership with the Business Unit management, field marketing, enterprise selling sales team which supports the AP, and subregion strategic growth priorities driving solid focus on ROI, strengthening Rockwell Automation brand and accelerating customer decision making/buying process.
Monitor key regional market trends and the competitive landscape to identify market opportunities and areas for growth for the portfolio.
Drive effective product launches into regions through proper launch process and stakeholder management.
Deliver frequent marketing updates into regional stakeholder teams. Including but not limited to regular marketing activity updates, content additions, and performance readouts. Ensure feedback is represented in global portfolio plans.
Collaborate with regional marketing teams, business unit, and enterprise software selling team on strategic account initiatives. Develop 1:1/1: few ABM initiatives as necessary.

The Essentials - You Will Have:

A bachelors degree in marketing, business, communications or related field.
Overall 10+ Years on experience.
2 5+ years of experience in portfolio marketing, field marketing and/or account-based marketing within B2B SaaS or technology companies.
Excellent time management and organizational abilities.
The ability to travel 20% of the time.

The Preferred - You Might Also Have:

Proficiency in Salesforce CRM, Eloqua, Dun and Bradstreet.
Strong project management skills, high autonomy, and; thrives in fast-paced, dynamic environments.
Experience adapting product marketing messages and growth campaigns for specific personas and territories, project managing events, and partnering with sales to effectively execute field marketing programs that drive pipeline and revenue outcomes.

What We Offer:

Our benefits package includes

Comprehensive mindfulness programs with a premium membership to Calm
Volunteer Paid Time off available after 6 months of employment for eligible employees.
Company volunteer and donation matching program Your volunteer hours or personal cash donations to an eligible charity can be matched with a charitable donation.
Employee Assistance Program
Personalized wellbeing programs through our OnTrack program
On-demand digital course library for professional development

... and other local benefits!

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if youre excited about this role but your experience doesnt align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.

#LI-Hybrid or #LI-DB2

Rockwell Automation s hybrid policy aligns that employees are expected to work at a Rockwell location at least Mondays, Tuesdays, and Thursdays unless they have a business obligation out of the office.

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Regional Marketing Lead Portfolio AP SWC