Manager- Application Engineering & Marketing CCR Commercial Refrigeration

8.0 - 12.0 years

0 Lacs

karnataka

On-site

As a Manager - Application Engineering & Marketing at CCR in India, you will be responsible for leading and driving application engineering and marketing initiatives. Your role will require a strong technical background in refrigeration solutions and proven experience in strategic marketing and customer engagement. In the domain of Application Engineering, you will design and customize solutions tailored to meet customer-specific requirements. Collaboration with sales and project teams will be crucial to evaluate technical feasibility and develop tailored solutions. Furthermore, you will be tasked with developing and reviewing technical proposals to ensure compliance with industry standards and customer needs. Providing technical guidance and training to internal teams and clients will also be part of your responsibilities. It will be essential to stay updated on emerging refrigeration technologies and integrate best practices into solution designs. In the realm of Marketing & Business Development, you will design and implement strategies to promote CCR's refrigeration products and services. This will involve conducting market research to identify customer product needs & gaps, market trends, and competitor activities. Developing product positioning, value propositions, and go-to-market strategies to enhance market share will be a key focus area. Collaboration with the sales team & agency to create impactful marketing campaigns will be essential. Additionally, organizing webinars, workshops, and other marketing events to engage with customers and stakeholders will play a significant role in your responsibilities. As a leader and collaborator, you will act as the key interface between engineering, sales, marketing, and customers to ensure seamless project execution. You will manage and mentor a team of engineers and marketing professionals, fostering skill development and innovation. Supporting strategic planning and budgeting for application engineering and marketing initiatives will be part of your role. Developing partnerships with industry stakeholders to enhance CCR's market presence will also be a critical aspect of your responsibilities. To qualify for this position, you should hold a Bachelor's degree in Mechanical/Electrical Engineering, while an MBA in Marketing/Business Development is considered a plus. A minimum of 8-12 years of experience in application engineering and marketing within the refrigeration/HVAC industry is required. You should have strong knowledge of refrigeration systems, thermodynamics, and related technologies. Proven ability to develop and execute marketing campaigns and strategies, excellent presentation, communication, and interpersonal skills, strong analytical and problem-solving skills, experience in managing cross-functional teams, and proficiency in engineering tools and Microsoft Office Suite are also essential for this role.,

Posted 6 days ago

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