Trade Marketing- Team Leader- Channel Hindustan Coca Cola Beverages (HCCB)

4.0 - 9.0 years

4 - 9 Lacs

Surat, Gujarat, India

On-site

Channel Programs Execution of unit specific initiatives in E&D, Grocery, and Convenience channel as per plan shared Ensure outlet activation execution as per RED standards Ensure support development and implementation of unit activation plans, using approved national/regional channel standards. Planning of standard approved activation elements & other marketing collaterals Execution and portfolio management as per the plan shared Across depots & distributors Execution of local initiatives Tracking of systems and evaluation process Local Initiatives to scale up the national/regional program Analysis and Reporting Activation as per RED / DEEP RED to do list. Identify gaps & growth opportunities in various channels as per PITA model Tracking of competition activities Ensure activation in market through analysis RSA data

Posted 3 weeks ago

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