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1.0 - 4.0 years
4 - 7 Lacs
Mumbai City, Maharashtra, India
On-site
You will develop and lead the Customer Marketing strategy for a specific Retail Environment (RE) What would be the responsibilities for this role Developing trade segmentation and Go to Market Strategy Coordinating with Customer Development and Consumer Insights group to come up with relevant consumer/ shopper segmentation. Leading shopper insight development and application by RE Working in conjunction with Consumer Marketing and Consumer Insights to develop research programs: building expertise for the retail environment, general shopping behavior and category-specific behavior Designing an effective 5P strategy for the RE which drives share gains in the category Consistently evaluate 5P performance in the RE and innovate to find new shopper solutions which are more impactful and cost effective Continually evaluate promo effectiveness of all programs rolled out in the RE and take corrective actions Assessment of CP and Category performance by RE, strategy definition and objective-setting Leading the development of a RE strategy which seeks to exploit incremental sales growth opportunities Establishing objectives and KPIs for all categories and ensuring tracking mechanisms are in place and utilized Tracking, reviewing and modifying RE plans to ensure Colgate is driving consumption cost effectively and brand objectives are achieved within RE and PL guidelines What does the ideal candidate profile look like 3-4 years of overall experience, min 2yrs in FMCG 1-2 years of Field Sales experience Strong Analytical skills and strategic thinking MBA from Tier 1 or Tier 2 b-school
Posted 3 weeks ago
3 - 5 years
5 - 8 Lacs
Navi Mumbai, Mumbai (All Areas)
Work from Office
We are seeking a detail-oriented and analytical Data Executive to support business functions by preparing timely reports, coordinating promotional plans, and conducting audits related to discounts and menu accuracy. This role plays a vital part in ensuring operational excellence and promotional effectiveness across channels. Key Responsibilities: Reporting & Analytics: Prepare daily, weekly, and monthly reports on sales, promotions, and product performance. Maintain dashboards and MIS to support decision-making for key stakeholders. Promotion Planning & Execution: Coordinate with marketing, operations, and product teams to execute promotional offers. Track and report on the effectiveness of active promotions. Audit & Compliance: Conduct regular audits to ensure menu accuracy across platforms (pricing, description, tagging). Validate discount application logic and report discrepancies to relevant teams. Data Coordination: Support cross-functional teams with data requirements and actionable insights. Ensure timely updates of product and price changes across internal systems and platforms. Education & Experience - Bachelors degree in Commerce, Business, Data Analytics, or a related field. 24 years of experience in data operations, analytics, or promotions coordination. Knowledge and Skills – Proficiency in MS Excel is a must Knowledge of SQL or Power BI is a plus. Personal, Values and Attitude – Strong attention to detail and ability to manage multiple priorities. Strong analytical skills Active Learner Contact Person Sofiya Sayyed SG OASIS Interested candidates can share their resumes on sofiyaoasis@gmail.com
Posted 2 months ago
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