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4.0 - 8.0 years

0 Lacs

telangana

On-site

As a MarCom Senior Executive with 4-7 years of experience, your role will be pivotal in shaping the brand strategy and positioning of the institution as a top destination for management education in India. You will be responsible for crafting and implementing a long-term brand strategy and creating a distinguished Brand DNA to maintain consistency in messaging, tone, and design across all media platforms and marketing materials. Your expertise in brand strategy will be crucial in overseeing the production of brochures, videos, lookbooks, presentations, and institutional merchandise. Your primary focus will be on campaign management, where you will plan and execute multi-platform marketing campaigns across Google, Meta, social media, print, radio, and OOH. By analyzing campaign performance and optimizing for reach and engagement, you will ensure alignment with admissions cycles and program launches. Content creation and communications will also be a key aspect of your role. You will be responsible for developing compelling content for social media, website, blogs, emailers, print, radio, OOH, and PR. Additionally, you will lead the storytelling around students, alumni, faculty, and institutional achievements, managing press releases, event coverage, and internal communication effectively. Your coordination with creative, social, and media agencies will be essential in producing campaign assets and executing marketing strategies. You will evaluate vendor performance, manage budgets, and ensure timelines and brand standards are met, while liaising with photographers, videographers, designers, and event partners as needed. In the realm of social media and online community engagement, you will manage institutional social media accounts, build engagement, and grow followers through consistent and curated content. By monitoring trends, student behavior, and competitor activity, you will inform content strategies and organize interactive digital campaigns, contests, and student features to build a strong community. Your secondary skills will involve event marketing and outreach support, where you will conceptualize and promote institutional events through multi-channel marketing, create post-event content, and support outreach and admissions teams with collateral and campaign strategy. Additionally, your expertise in research and analytics will be utilized to track marketing KPIs, generate performance reports, and derive insights to improve campaign effectiveness, as well as conduct market and competitor research to refine targeting and messaging strategies. Overall, your role as a MarCom Senior Executive will require strong organizational skills, excellent written and verbal communication, good interpersonal skills, and the ability to multitask on different projects. Your passion for building world-class institutions of higher education will be a driving force in achieving the institution's marketing objectives.,

Posted 6 days ago

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1.0 - 5.0 years

0 Lacs

haryana

On-site

As a Student/Parent Counselor in our organization, you will be responsible for counseling students and parents, managing the center operations, coordinating with faculty members, and providing outreach support. We are seeking a local candidate from Gurgaon who has a minimum of 1 year of experience in education counseling, proficiency in spoken English, and a presentable demeanor. The candidate should be willing to work on weekends as per the requirements of the role. This is a full-time position with a schedule that includes day shifts, morning shifts, and availability on weekends. The ideal candidate should be able to effectively communicate with students and parents, manage the day-to-day operations of the center, coordinate with faculty members to ensure smooth functioning, and provide necessary support to outreach activities. If you meet the above requirements and are passionate about counseling and education, we encourage you to apply for this position. The application deadline for this role is 25/02/2021.,

Posted 1 week ago

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1.0 - 5.0 years

3 - 5 Lacs

Hyderabad, Sirsi, Bengaluru

Work from Office

Location : Mysore BDM1 = Mysore City + North, West BDM2 = South-East Mysore + Nanjangud Belt Position Type: Full-Time Reporting To: Regional Sales Manager / Head of Sales Role Overview The Business Development Manager (BDM) will be responsible for driving Alopas growth by: Building and nurturing long-term doctor and clinic relationships Driving sales of priority SKUs through structured engagement Executing targeted marketing and outreach activities Owning territory-specific accountabilities across sales performance, relationship management, and brand presence This is a field-based role that requires active market engagement and performance-driven execution aligned with the companys innovative compensation model. Key Responsibilities & Deliverables 1. Market Research & Opportunity Identification Map key Ayurvedic doctors, clinics, stockists, and super-stockists within territory Analyze local market potential and competitive landscape regularly Identify new business opportunities and untapped customer segments 2. Lead Generation & Business Development Generate new leads through clinic visits, referrals, events, and digital platforms Qualify leads and prioritize them in alignment with Alopas product strategy Maintain an updated lead funnel and regularly follow up to maximize conversion 3. Doctor & Distributor Relationship Management Build and sustain trust-based relationships with doctors, clinics, stockists, and retailers Conduct doctor visits, product detailing, sampling, and demonstrations effectively Execute prescription generation initiatives and track repeat ordering behavior 4. Territory Sales Execution & Target Achievement Achieve monthly, quarterly, and annual sales targets (revenue, order volume, priority SKUs) Maintain full accountability for the sales performance of the assigned territory Manage order placement, payment collection coordination, and inventory planning with stockists 5. Marketing, Branding & Outreach Support Plan and execute doctor engagement programs, CMEs, clinic events, and WhatsApp group outreach Support marketing activities including flyer distribution, competitive sampling, and event participation Provide on-ground feedback for product performance and marketing collateral effectiveness 6. Reporting, Compliance & CRM Discipline Ensure timely daily updates via Alopas Sales Tracker (Google Form/App/CRM system) Submit accurate reports on doctor visits, sample distribution, orders taken, and expense claims Participate in monthly performance reviews and contribute to continuous improvement discussions Skills & Competencies Required Excellent communication, interpersonal, and relationship-building skills Territory management and ownership mindset Self-motivated, disciplined, and target-driven Ability to plan and execute structured doctor engagement strategies Problem-solving approach with attention to detail Familiarity with CRM tools and basic MS Office / Google Workspace (preferred) Knowledge Required Good understanding of Ayurveda or healthcare product sales (preferred but not mandatory) Sales principles, negotiation tactics, and lead qualification strategies Market analysis and competitor tracking Doctor detailing and prescription generation processes Qualifications & Experience Minimum 3+ years of proven experience in business development, medical sales, FMCG, Pharma, Ayurvedic products, or wellness industry Bachelors degree in Business Administration, Marketing, Life Sciences, Ayurveda, or related fields (MBA preferred but not mandatory) Basic working knowledge of CRM tools, MS Excel/Google Sheets, and mobile reporting systems. Ability to troubleshoot field challenges, adjust plans, and maintain a solutions-oriented approach. Self-driven and disciplined with a high sense of accountability Passion for holistic wellness, Ayurveda, and natural healthcare solutions Ability to work independently with minimal supervision, yet collaborate effectively with the team Positive attitude, willingness to learn, and openness to feedback Resilient, adaptable to changing targets and environments Comfort with organizing small-scale CMEs, WhatsApp group management, flyer distribution, and product promotion activities. Languages: English, Kannada, Hindi mandatory Why Join Alopa Herbal Healthcare Transparent compensation model with career growth Respectful and safe work environment Opportunity to work with a purpose-driven brand in the wellness sector Ownership of your territory with freedom to innovate and grow Recognition through leaderboards, awards, and growth pathways Additional Information Schedule : Day shift, including fieldwork and clinic visits Travel: Required within the assigned territory (local transportation reimbursed as per policy) Open Positions: 3 (Mysore Pilot Phase) Keys to Success : Hard Worker, Self-starter, Planning, Relationship Building, Negotiation Skills

Posted 1 week ago

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