Webinar & Event Specialist Netsmartz Infotech

3.0 - 7.0 years

3 - 7 Lacs

Chandigarh

Work from Office

Job Title: Webinar and Events Specialist Location: Chandigarh, India Experience: 3-5 years Job Description: We are seeking a dynamic and results-driven Webinar and Events Specialist to join our marketing team in Chandigarh. The ideal candidate will have 3-5 years of proven experience in planning, executing, and optimizing webinars and online events, preferably in the technology, Salesforce Clouds, or eCommerce services domain. You will play a pivotal role in engaging our prospects and customers through impactful digital events, driving lead generation and brand awareness. Key Responsibilities: - Plan, coordinate, and execute webinars, virtual events, and live sessions end-to-end, including pre-event promotion, event hosting, and post-event follow-ups. - Manage and operate webinar platforms such as GoToWebinar, ON24, Zoom, and LinkedIn Live, ensuring a seamless experience for attendees and presenters. - Develop event strategies aligned with marketing and sales goals, targeting prospects in Salesforce Clouds and eCommerce services. - Collaborate with internal stakeholders (sales, product, content teams) and external partners to create compelling event agendas, speaker lineups, and promotional materials. - Create and manage event registration pages, email invitations, reminders, and follow-up communications using marketing automation tools. - Monitor event performance metrics (attendance, engagement, lead generation) and provide actionable insights and post-event reports. - Stay up-to-date with webinar trends and best practices, continuously optimizing our virtual event processes. - Manage event budgets, timelines, and vendor relationships as needed. - Coordinate with the content team for event assets: landing pages, presentations, social media posts, etc. Requirements: - 3-5 years experience in webinar/event management, preferably in tech, SaaS, Salesforce Clouds, or eCommerce services. - Hands-on experience with GoToWebinar, LinkedIn Live, and other leading webinar/virtual event platforms. - Strong understanding of digital marketing strategies and lead generation best practices. - Excellent project management, organizational, and communication skills. - Ability to work collaboratively in a fast-paced environment. - Experience with marketing automation tools (e.g., SFMC, HubSpot, Marketo, Pardot) is a plus. - Bachelor’s degree in Marketing, Communications, Business, or a related field. Preferred: - Experience organizing webinars or events for Salesforce Clouds products (Sales, Service, Marketing, etc.) and/or eCommerce solutions. - Familiarity with CRM and marketing analytics tools.

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