Marketing Assistant

Key Responsibilities:

• Developing and Implementing Marketing Strategies: Creating comprehensive marketing plans to increase brand awareness and attract patients.

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• Managing Marketing Campaigns: Overseeing the execution of marketing campaigns across various channels, including digital, social media, and traditional media.

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• Digital Marketing: Managing the hospital's online presence, including social media, website content, and search engine optimization (SEO).

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• Market Research: Conducting research to understand patient needs, market trends, and competitive landscape.

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• Relationship Building: Collaborating with healthcare professionals, administrators, and external vendors to ensure alignment and effective marketing initiatives.

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• Event Planning: Organizing events, health fairs, and community outreach programs to promote hospital services and engage with the community.

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• Monitoring and Reporting: Tracking the performance of marketing campaigns and reporting on key metrics to assess effectiveness and make necessary adjustments.

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• Public Relations: Managing media relations and public communications to maintain a positive public image of the hospital.

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• Budget Management: Collaborating with managers to prepare and monitor marketing budgets.

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• Content Creation: Developing marketing materials, including website content, brochures, and social media posts.

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Skills Required:

• Marketing Expertise: Strong understanding of marketing principles and strategies, particularly in the healthcare sector.

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• Digital Marketing Skills: Proficiency in social media management, SEO, and other digital marketing techniques.

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• Communication Skills: Excellent written and verbal communication skills for interacting with various stakeholders.

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• Analytical Skills: Ability to analyze data, track campaign performance, and make data-driven decisions.

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• Project Management Skills: Ability to manage multiple projects simultaneously, meet deadlines, and stay within budget.

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• Relationship Building Skills: Ability to build and maintain strong relationships with healthcare professionals, community members, and other stakeholders.

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• Creative Thinking: Ability to develop innovative and engaging marketing campaigns.

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• Problem-Solving Skills: Ability to identify and resolve marketing challenges

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Schedule:

• Morning shift

Supplemental Pay:

• Yearly bonus

Work Location: In person

Expected Start Date: 28/06/2025