Posted:3 days ago|
Platform:
On-site
Department: Marketing
Location: Bangalore
Reports To: Marketing Manager
Job Summary
We are looking for a detail-oriented Influencer Partnership Assistant to support the end-to-end execution of influencer campaigns in the Indian market. You will assist in identifying influencers, coordinating collaborations, managing logistics (e.g., product sampling), and tracking campaign performance to ensure smooth operations and effective brand exposure.
Key Responsibilities
1. Influencer Research & Database Management
– Assist in sourcing and vetting potential influencers across platforms (Instagram, YouTube, Facebook,Josh, etc.)
– Maintain and update an organized influencer database with metrics (engagement rates, audience demographics, past collaborations).
2. Campaign Coordination Support
– Handle logistics for product sampling, including shipment tracking, delivery confirmation, and follow-up with influencers.
– Draft and send collaboration briefs, ensuring alignment with brand guidelines and campaign objectives.
3. Content & Timeline Tracking
– Monitor content creation timelines and deadlines, coordinating with influencers for drafts, revisions, and final approvals.
– Schedule posts according to platform-specific best practices (e.g., Instagram Reels peak times).
4. Post-Campaign Support
– Track and compile campaign data (views, likes, shares, conversions) for performance reports.
– Collect feedback from influencers and internal teams to improve future workflows.
5. Administrative & Communication Support
– Manage daily communication with influencers and agencies via email/social platforms.
– Assist in preparing contracts, invoices, and compliance documentation (e.g., ASCI guidelines).
Requirements
Education: Bachelor’s degree in Marketing, Communications, or related fields (fresh graduates welcome).
Experience: 0-1 year of experience in influencer marketing, social media management, or administrative roles; internships included.
Familiarity with Indian social media platforms and regional trends (e.g., YouTube Shorts, Josh challenges).
Skills:
– Basic proficiency in Excel/Google Sheets for data tracking and reporting.
– Strong organizational skills to manage multiple tasks and deadlines.
– Language: Fluent in English; working knowledge of Hindi or regional languages (e.g., Tamil, Bengali) is a plus.
Soft Skills: Proactive attitude, attention to detail, and a team player mindset.
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