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8.0 - 13.0 years
9 - 13 Lacs
Bengaluru
Work from Office
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.At Target, we have a timeless purpose and a proven strategy and that hasnt happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, whereTarget in India operates as a fully integrated part of Targets global team and has more than 4,000 team members supporting the companys global strategy and operations. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win Overview about Target in India At Target, we have a timeless purpose and a proven strategy. And that hasnt happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Targets global team and has more than 4,000 team members supporting the companys global strategy and operations. Pyramid Overview Fueling the continued success of one of the worlds most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our guests, guest segments and behaviors, business objectives, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.Target in India Marketing delivers differentiating yet relevant marketing communication solutions across channels operating as an integrated ONE global team and it strives to bring excellence every time in how they create, connect and collaborate. A role with Target in India Marketing is an opportunity to work with some of the best in the business for marketing, strategy & digital and youd lead/contribute to work that connects to millions of guests. Yourinfluence will drive sales and grow brand love through work thats guest-centric, on brand, category relevant and channel focused. About the role As a Senior Copywriter for Roundel, Targets retail media network, youll create innovative and effective digital content for Target.com and other media channels. This includes awareness, consideration and promotional copy, written in the Target brand voice and balanced with a clear, concise, easy-to-navigate approach. Youll be asked to merge consumer insights/data with creative best practices, and to quickly adapt to shifting priorities. Youll need to stay up-to-date on emerging trends and innovations in digital marketing/e-commerce, and of course, ensure the accuracy of your copy. . As a Sr. Copywriter (Roundel), you need to:. Actively contribute to high-visibility projects, especially for large enterprise brands or significant campaigns, translating vendor requirements into compelling creative solutions. Have a keen interest and understanding of data and how creative or campaigns perform based on marketing objective. Be able to understand and direct creative holistically, across function. Develop and leverage generative AI (GenAI) solutions for stronger, more efficient outputs and outcomes. Act as the Target and Roundel brand custodian, ensuring all creative outputs adhere to the guidelines. You should have a deep understanding of the audience, trends and retail landscape. . Lead by example in terms of creativity and innovation, sharing new trends, methodologies to elevate the creative output. Work closely with the other team members across Creative and PM to refine creative concepts and strategies. Ideate/contribute/take the lead at vendor meetings to present creatives. Contribute to the development of the teams creative vision mapped to our OKRs. Recognize and collaborate with different teams on pitch and incremental opportunities. Serve as the single point of contact (SPOC) for other initiatives. About you: Four-year college degree and/or equivalent work experience. 8+ years of copywriting experience, digital/ecommerce copywriting experience preferred. Ability to manage, drive and contribute to multiple projects at the same time. Deep understanding of multichannel marketing creative & communication. Consultative in client/ vendor conversations to communicate the creative direction. Ability to manage time well, especially during peak retail seasons. Exceptional communication skills across all settings, ability to tailor message as appropriate. Resourceful and able to work independently on filling in gaps of information. Able to demonstrate flexibility in approach and adapt to changing priorities and requirements. Have curiosity and drive for seeking and promoting new ideas, channels, campaigns. Useful Links- Life at Target- https://india.target.com/ Benefits- https://india.target.com/life-at-target/workplace/benefits Culture- https://india.target.com/life-at-target/belonging
Posted 2 days ago
2.0 - 3.0 years
6 - 10 Lacs
Bengaluru
Work from Office
PhonePe is seeking a talented copywriter to join our dynamic team. The ideal candidate will have 2-3 years of experience, with a strong ability to convey complex financial concepts related to the equity market with clarity and creativity. Responsibilities In this role, you will be responsible for creating, developing and optimizing content across various channels. You will be working closely with the Growth team and get involved in writing content for push notifications, WhatsApp messages, emails, landing pages, banners and other marketing material. The ideal candidate will Stay updated with market trends, events, industry developments, competitors and regulatory changes Have strong analytical skills, attention to detail and the ability to research and write clear, concise, and engaging content Understand the behaviour of users in various cohorts and tailor content accordingly to drive business Collaborate with various internal teams like growth, designing, compliance and so on, to ensure content accuracy and alignment with the companys objectives Execute content strategies to effectively communicate financial news, updates and investment philosophies Find authentic sources from the sea of sources available on the internet Edit and proofread content to ensure it is error-free, fact-checked, grammatically correct, and adheres to the companys style Monitor and analyze content performance, using insights to suggest and implement improvements Requirements Excellent written and verbal communication skills Passion for financial education and a knack for storytelling Proven experience in content writing and finance for 2-3 years Ability to work independently and collaboratively in a fast-paced environment Passion for continuous learning and self-improvement Educational background in Finance is a plus PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy
Posted 1 month ago
- 1 years
0 Lacs
Pune
Work from Office
Job description Role Summary The Creative Strategy Intern bridges the gap between strategy and creative execution. They assist in researching target audiences, analyzing trends, brainstorming campaign concepts, and supporting presentations or pitches. Key Responsibilities Conduct market and audience research to inform creative briefs. Help develop campaign strategies and messaging frameworks. Assist in ideating and brainstorming creative concepts with the team. Collaborate with designers, copywriters, and strategists. Create decks and presentations for internal and client use. Track performance and gather insights from past campaigns. Skills Required Strong interest in branding, advertising, and storytelling. Analytical mindset with creative flair. Basic knowledge of marketing funnels and consumer behavior. Familiarity with tools like PowerPoint, Canva, Figma, or Google Slides. Good communication and presentation skills. Ideal For Students or recent grads in marketing, communication, advertising, or design. Individuals looking to break into brand strategy or creative direction roles. Candidates must have: Bachelor's degree or equivalent experience Excellent written and verbal communication skills Highly organized with excellent attention to detail 60%+ marks in Mathematics in 10th standard Proficiency in spoken and written English, Hindi and Marathi Basic knowledge of MS Excel and Google Sheets. Other details Duration:4 Months Stipend: 10,000/Month Location: Baner, Pune (Work from Office) Working hours: 10:00 AM to 7:00 PM Working Days: 5 days a week (Saturday & Sunday are off) Part time is not allowed. Job Types: Full-time, Internship
Posted 1 month ago
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