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3.0 - 5.0 years

0 Lacs

Mumbai, Maharashtra, India

Remote

Job Details Position: Social Media Manager Department: Digital Marketing Reporting To: Digital Marketing Manager Location: Mumbai (Hybrid/Remote) Experience: 3-5 years Salary: ?55,000 per month (?6.6 LPA) Role Summary We are seeking a creative and strategic Social Media Manager to lead our social media presence across platforms and drive engagement with engineering students, data science professionals, and corporate partners. This role is critical in building brand awareness and driving assessment participation through compelling social media strategies. Key Responsibilities Social Media Strategy & Planning Develop and execute comprehensive social media strategies across LinkedIn, Instagram, Twitter, and YouTube Create monthly content calendars aligned with campus recruitment seasons and product launches Plan and coordinate social media campaigns for assessment launches, competitions, and partnerships Monitor social media trends in EdTech, career development, and data science sectors Content Strategy & Community Management Manage external content creation agencies and freelancers for video, graphic, and multimedia content Execute hands-on content creation including writing captions, stories, and quick social media graphics Develop engaging content formats: career tips, success stories, assessment insights, industry trends Manage community engagement, respond to comments, DMs, and build relationships with followers Create and manage social media campaigns for prize announcements and leaderboard updates Coordinate with agencies for major campaign assets while handling day-to-day content execution internally Agency & Vendor Management Manage relationships with external content creation agencies for video production, graphic design, and campaign assets Brief agencies on brand guidelines, campaign objectives, and content requirements Review and approve agency-created content before publishing, ensuring brand consistency Negotiate contracts and manage budgets for external content creation services Balance agency-created premium content with internally executed daily posts and stories Influencer & Partnership Coordination Identify and collaborate with tech influencers, career coaches, and industry experts Coordinate influencer campaigns and partnerships to amplify brand reach Work with campus ambassadors to create user-generated content Manage relationships with educational institutions for social media collaborations Hands-on Content Execution Create daily social media posts, stories, and quick graphics using tools like Canva Write compelling captions, hashtags, and copy for all social media platforms Execute real-time content during events, competitions, and live campaigns Handle urgent content needs and trending topic responses without waiting for agency support Analytics & Performance Tracking Track social media metrics: engagement rates, follower growth, click-through rates, conversions Generate monthly social media performance reports with actionable insights Use social media analytics tools to optimize content performance and posting strategies Coordinate with MIS Executive for integrated performance tracking Brand Voice & Crisis Management Maintain consistent brand voice across all social media platforms Handle social media crisis situations and negative feedback professionally Ensure all content aligns with IQIGAI&aposs brand guidelines and values Collaborate with PR team for major announcements and press releases Required Qualifications Education & Experience Bachelor&aposs degree in Marketing, Communications, Mass Media, or related field 2-4 years of experience in social media management, preferably in EdTech or B2B SaaS Proven track record of growing social media presence and engagement (either personal or branded) Technical Skills Proficiency in social media management tools (Hootsuite, Buffer, Sprout Social) Experience with social media analytics platforms (Facebook Insights, LinkedIn Analytics, Twitter Analytics) Hands-on expertise with graphic design tools (Canva, Adobe Creative Suite) for daily content creation Understanding of social media advertising and paid promotion strategies Experience managing external agencies and vendor relationships Basic video editing skills for quick social media content Core Competencies Excellent written and verbal communication skills in English and Hindi Creative thinking with ability to develop engaging content ideas Strong understanding of social media algorithms and best practices Experience working with influencers and managing partnerships Ability to work in fast-paced startup environment with tight deadlines Agency management experience with ability to brief, coordinate, and quality-check external work Hands-on execution skills for daily content creation and community management Preferred Qualifications Experience in EdTech, recruitment, or career services industry Knowledge of data science/technology sector and its community Experience managing social media for B2B and B2C audiences simultaneously Familiarity with video content creation and editing Previous experience with campus marketing or student engagement Experience managing creative agencies and external content production teams Track record of balancing agency-produced premium content with high-volume internal execution What We Offer Competitive salary: ?55,000 per month Flexible work arrangements (hybrid model) Opportunity to build social media presence for a fast-growing startup Skills: analytics,management,graphic design,agency management,analytical skills,video editing,campaigns,social media,social media strategy,content creation,community management,influencer coordination Show more Show less

Posted 18 hours ago

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2.0 - 6.0 years

0 Lacs

noida, uttar pradesh

On-site

You should have very good practical experience in Google ads - shopping, display, search, YouTube, and social media ads. You must have worked in ecommerce and have substantially increased ROI from Google and Facebook ads. Experience in the fields of real estate, cosmetics, apparels, tea, and B2C products is preferred. You should know how to analyze Google and Facebook insights. A minimum of 2 years of experience in online lead generation with a proven track record is required. Your main responsibilities will include creating strategies for business growth, working on sales targets through online platforms, creating ad campaigns, and coordinating with the content and graphics team for ad copy. You will be expected to achieve RIO and results within given deadlines. This is a full-time, permanent position with day and morning shifts available. Performance bonuses and yearly bonuses are part of the compensation package. The ability to commute or relocate to Noida, Uttar Pradesh is required. Ideally, you should have at least 1 year of total work experience. The work location is in person.,

Posted 2 days ago

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1.0 - 5.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Digital Marketing Executive at Renewable Company, located in Sector-135, Noida UP201301, you will be an integral part of our marketing team, responsible for executing various digital marketing strategies. We are seeking an energetic individual with 1 to 2 years of experience in the field who is eager to learn and take on challenging projects. Your key responsibilities will include: - Managing E-mail & SMS marketing campaigns by personalizing outgoing mailers and texts using tools like Sendgrid, Mailchimp, Gupshup, etc. - Content creation for blogs, articles, and e-mailers to engage our target audience effectively. - Monitoring social media content quality and ensuring content hygiene. - Analyzing data from marketing campaigns, applications, and the lead management system to optimize performance. - Generating and interpreting reports from Google Adwords, Google Analytics, Facebook Business Manager, Facebook Insights, and Zoho CRM. We are looking for candidates who possess: - A Bachelors/Masters degree in marketing/mass media. - 1-2 years of relevant work experience, including internships. - Willingness to learn and adapt to new online tools and platforms. - Proficiency in English writing with the ability to create engaging content. - Basic knowledge of HTML and digital marketing concepts (SEM, SEO, Social). - A keen interest in the renewable energy sector and environmental sustainability. - Immediate availability for joining the team. This is a full-time position with a day shift schedule. If you meet the above requirements and are comfortable with the work location in Noida Sector 135, we encourage you to apply. Kindly provide details of your current and expected CTC along with your application. Education: Bachelor's degree in a relevant field is required. Experience: Minimum of 1 year as a Digital Marketing Executive. Language: Proficiency in English is a must. Work Location: On-site at the office. If you are ready to contribute to our dynamic team and drive digital marketing initiatives in the renewable energy space, apply before the deadline on 17/07/2025. We look forward to welcoming you aboard.,

Posted 2 weeks ago

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