Digital Marketing Executive Job

Job Description

About the job: Key responsibilities: 1. Create and manage SEO-optimized content (blogs, website, emails, landing pages) and collaborate with teams to produce engaging media like videos and infographics to drive leads. 2. Perform SEO through keyword research, competitor analysis, on-page optimization, and backlink management. 3. Execute SEM by managing Google Ads, optimizing ads and landing pages, and tracking key performance metrics like clicks, CPL, and ROI. 4. Drive email marketing by creating targeted campaigns, segmenting users, personalizing content, and tracking engagement metrics. 5. Manage social media marketing by handling LinkedIn, Twitter/X, Facebook, YouTube, and Instagram, creating engaging content, and running paid Meta campaigns. 6. Track and analyze campaign performance using Google Analytics and Tag Manager, report monthly on key metrics, and apply insights to optimize future campaigns. Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 2,00,000 - 3,00,000 /year Experience: 1 year(s) Deadline: 2025-07-07 23:59:59 Skills required: Social Media Marketing, Google Analytics, Search Engine Marketing (SEM), Digital Marketing, Search Engine Optimization (SEO) and Email Marketing Other Requirements: 1. 1–3 years of digital marketing experience (software/SaaS is a plus) 2. Experienced in content writing and strategy, SEO tools, Google and Meta Ads, email platforms, social media tools, and Google Analytics with Tag Manager 3. Strong understanding of digital funnels and customer journeys 4. Excellent written and verbal communication 5. Comfortable using website tools like WordPress About Company: Brandzzy SoftTech is a software company. We are creators and innovators, with an unwavering focus on developing superior software products. LaraPush is our flagship product, offering a robust push notification technology designed to drive user engagement and conversions for website owners. With LaraPush, staying connected with your audience has never been easier or more effective.