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Digital Marketing Executive

3 - 7 years

3 - 4 Lacs

Posted:9 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Develop optimization strategies that increase the company's search engine results rankings

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Research SEO keywords to use throughout the company's website and marketing materials

Monitor daily performance metrics to understand SEO strategy performance

Collaborate with Content Writer to manage SEO strategy

Performing ongoing keyword research including discovery and expansion of keyword opportunities

Monitoring campaign Performance in terms of traffic, landing pages, Bounce rate, etc..

Recommending and Implementing Internal Linking structure

Develop and implement link building strategy

Competitor Analysis - Site Structure, Top Performing pages, Keywords, etc..

Engaging with Doctors for Specialty promotion, blog approval, Live Show and for Video Shoot.

Website Analysis, Tracking, Reporting and Analysis of Performance.

Creating Concept, Story-line, Publishing Videos in SMM.

Guest post and Article publishing in other domains for better SERP Positions Role & responsibilities


Preferred candidate profile

preferable from health care industry


Perks and benefits


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