3 Digital Marketer Jobs

Yadnya Brandscapes is looking for Digital Marketer to join our dynamic team and embark on a rewarding career journey Developing and implementing digital marketing strategies that align with overall business goalsCreating and managing online content, such as website copy, social media posts, and email campaignsAnalyzing and interpreting web traffic data to measure the effectiveness of marketing campaignsUtilizing search engine optimization (SEO) techniques to improve website ranking and visibilityRunning paid advertising campaigns on platforms such as Google AdWords, Facebook Ads, and LinkedIn AdsCollaborating with other departments, such as product development and customer service, to ensure a consistent customer experience Evaluating and reporting on the success of marketing campaigns, and making data-driven recommendations for future improvements Strong project management and multitasking abilities

Key Responsibilities The role demands a blend of marketing operations expertise, strong analytical skills, and cross-functional collaboration to optimize client engagement and campaign performance. Campaign Management: Become the in-house expert on Eloqua and Adobe Target capabilities to deliver high-impact, personalized campaigns. Understand the end-to-end campaign request process and framework, ensuring all campaigns align with defined standards and optimization guidelines. Monitor and triage campaign requests from the PMM team, ensuring efficient execution and timely delivery. Lead execution of high-priority initiatives, including Copilot adoption and re-engagement campaigns and the Copilot webinar series. PowerBI and Data Visualization: Build and maintain Power BI dashboards to analyze campaign performance, user behavior, and KPIs across channels. Slice and visualize data to uncover trends, segment performance, and drive data-backed campaign decisions. Collaborate with data teams to enhance data availability and reporting accuracy across Eloqua and Adobe Target. User Support and Training: Create and maintain playbooks and how-to guides for Eloqua and Adobe Target to drive marketer enablement and self service Provide support and training to marketing teams on campaign execution workflows, data use, and platform features. Act as the first point of contact for campaign setup queries and template usage. Collaboration and Communication: Establish a regular cadence of touchpoints with the PMM team to stay aligned on business objectives, uncover gaps, and recommend improvements. Provide ongoing support and coordinate with the global marketing team to ensure seamless campaign execution across geographies. Foster a culture of knowledge-sharing and continuous improvement by encouraging feedback, experimentation, and best practice adoption. Continuous Improvement: Regularly audit and refine campaign processes to improve efficiency and outcomes. Stay updated on Eloqua, Adobe Target, and Power BI feature enhancements and industry trends. Recommend and implement multichannel strategies to enhance targeting and improve customer journeys. Qualifications Education and Experience Bachelor s degree in Information Technology, Marketing and Communications, Web Development, or a related field 3+ years of experience in digital marketing operations, ideally within a product marketing setup. Hands-on expertise in Adobe Target and/or Eloqua is required Strong understanding of campaign frameworks, segmentation, and personalization strategies. Proficiency in building interactive dashboards using Power BI. Excellent problem-solving and troubleshooting abilities Experience with Adobe Analytics or other similar analytics platforms Strong communication and interpersonal skills, with the ability to train and support users effectively Attention to detail and a commitment to maintaining high standards of content quality Ability to manage multiple tasks and projects simultaneously, meeting deadlines and prioritie

About the Role: We are seeking a skilled and creative working experience in on- page, off page optimization for our clients websites to improve website rankings on Google, Yahoo and other search engines. We have international assignments that you will be assigned to work upon as part of a team. Key Responsibilities: Develop and manage digital marketing campaigns (SEO, SMM, SEM) Manage the organizations and clients website Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Linked In, etc. Track the website traffic flow and provide internal reports regularly Organise, Attend networking events, product launches Sales calls Identify new digital marketing trends and ensure that the brand client is in front of the industry developments Work on SEO of the website pages Work on optimizing PPC campaigns for clients Edit and post content, videos, podcasts, and audio content on online sites Promote the company s products and services in the digital space Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Create and execute SMS and email-based marketing campaigns Develop and implement effective SEO strategies to improve organic search rankings and increase website traffic. Conduct comprehensive keyword research to identify growth opportunities and target audience needs. Optimize website content, metadata, and on-page elements to enhance search visibility. Monitor and analyze website performance using SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and provide actionable insights. Stay updated with the latest SEO trends, algorithm changes, and best practices to ensure compliance and effectiveness. Collaborate with content creators, developers, and marketing teams to align SEO strategies with overall marketing goals. Conduct technical SEO audits and implement necessary improvements to enhance website structure and usability. Manage link-building campaigns and monitor backlink profiles to ensure quality and relevance. Prepare regular reports on SEO performance metrics and present findings to stakeholders.