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5.0 - 7.0 years
12 - 15 Lacs
Ahmedabad
Work from Office
Job Title: Marketing - Team Lead Location: Ahmedabad Job Type: Full-time Working Hours: 11:00 AM IST to 8:00 PM IST About role We are seeking a highly skilled and strategic Marketing - Team Lead with a creative vision to lead our marketing efforts and elevate our brand presence. The ideal candidate will oversee all aspects of marketing, from content creation and lead generation to brand management and analytics, aligning these efforts with the companys goals and strategic direction. This leader will collaborate across teams, inspire innovation, and deliver measurable business outcomes. Responsibilities: Strategic Leadership: Develop and execute comprehensive marketing strategies aligned with company goals. Lead branding, positioning, and messaging to strengthen the companys market presence. Identify new opportunities through industry trend analysis and market research. Content Development: Oversee the creation of compelling, high-quality content, including blogs, case studies, newsletters, and social media. Collaborate with internal teams to produce marketing collateral that resonates with target audiences. Digital Marketing and Lead Generation: Design and implement data-driven digital campaigns across SEO, SEM, email marketing, and social media. Drive lead generation and nurturing initiatives, building a robust marketing pipeline to support sales. Team Leadership and Collaboration: Build and mentor a high-performing marketing team, fostering innovation and growth. Collaborate with agency partners, freelancers, and vendors to ensure cohesive execution of campaigns. Analytics and Reporting: Set and measure KPIs for marketing initiatives, presenting actionable insights to leadership. Utilize analytics tools to refine strategies and enhance ROI. Desired Skills: 5+ years of experience in marketing leadership roles, including brand management. Proven success in creating and executing strategies that drive business growth Strong understanding of content marketing, SEO, SEM, and digital advertising Experience with CRM and marketing automation tools Exceptional interpersonal and communication skills to build relationships with clients, partners, and internal teams Advanced data analysis skills to translate insights into impactful strategies Familiarity with marketing tools like HubSpot, Google Analytics, and Adobe Creative Suite is a plus Excellent project management skills with the ability to multitask and meet deadlines Creative problem-solver with a strategic mindset and strong leadership capabilities Collaborative approach to team management and stakeholder engagement Creative thinker with the ability to develop innovative strategies that increase engagement and brand awareness Ability to interpret and present data effectively to make informed marketing decisions Proficiency with social media platforms and tools for analytics, performance tracking, and scheduling Nice to Have Working in cross-functional leadership roles across marketing and operations. Managing branding and team performance optimization initiatives. Experience supporting US-based leadership in a remote or distributed team structure.
Posted 1 week ago
5.0 - 10.0 years
4 - 10 Lacs
Ahmedabad
Work from Office
Desired Skills: 5 years of experience in content marketing, SEO, SEM, and digital advertising, Experience with CRM and marketing automation tool Tools like HubSpot, Google Analytics, and Adobe Creative ,project management skills Health insurance
Posted 1 week ago
10.0 - 12.0 years
12 - 16 Lacs
Pune
Hybrid
Position- Senior Lead Content Writer Experience 10 to 12 Years Job Location- Pune (Hybrid) Key Skills: Develop and produce high-quality, engaging, and original content across various formats, including blogs, white papers, case studies, articles, newsletters, social media posts, and web content. Collaborate with stakeholders to understand content needs, align content strategies with business objectives, and create compelling narratives that support marketing campaigns and product launches. Conduct thorough research on industry-related topics, staying up-to-date with the latest trends, technologies, and best practices to ensure content relevance and authority. Create content that adheres to SEO best practices, including keyword research and optimization, to enhance organic search visibility and drive traffic to the companys digital assets. Develop and maintain a consistent brand voice and tone across all content, ensuring alignment with the company’s messaging and positioning guidelines. Lead the content creation process from ideation to publication, including writing, editing, proofreading, and final approval, ensuring accuracy, clarity, and coherence. Manage the editorial calendar, coordinating with stakeholders to plan content topics, schedules, and deadlines, and ensuring timely delivery of high-quality content. Work closely with the design team to create visually appealing and effective content, including infographics, eBooks, and multimedia materials, to enhance reader engagement and comprehension. Collaborate with subject matter experts (SMEs) and internal stakeholders to gather insights, validate information, and develop content that showcases the company’s expertise and thought leadership. Review and edit content produced by other team members or external contributors, providing constructive feedback and ensuring adherence to style guides and quality standards. Utilize analytics tools to measure content performance, generate insights, and refine content strategies based on data-driven findings, optimizing for engagement, conversions, and other key metrics. Develop and execute content strategies that support lead generation, customer acquisition, and retention, tailoring content to different stages of the buyer’s journey. Mentor and guide junior content writers, providing support, feedback, and training to enhance their writing skills and ensure consistency and quality in all content produced. Collaborate with the social media team to create and distribute content that resonates with target audiences, drives engagement, and enhances the company’s online presence. Identify and pursue opportunities for content repurposing, ensuring maximum value is extracted from existing content by adapting it for different channels and audiences. Participate in brainstorming sessions, providing creative input and contributing to the development of content ideas and themes that resonate with the company’s target audience.
Posted 1 month ago
1.0 - 6.0 years
5 - 6 Lacs
Thane
Work from Office
Designation: Content Writer Experience: 15 Years How CanYou Help As Houzeo grows, we're looking for talented content writers to join our team. If you're passionate about unraveling the intricacies of the U.S. real estate landscape and have a knack for crafting clear and engaging content, this role is for you. Our ideal candidate is not just a writer but an aspiring expert in real estate transactions. About the Role As a Content Writer at Houzeo, you will be responsible for publishing informative blogs on Houzeos website that will help us grow our traffic and leads. It involves researching a topic to gain new insights that provide readers with useful advice and information. If your content passes the Google Test If you were Google, would you rank your post #1?with flying colors, youre the one were looking for. Roles and Responsibilities Conductthorough research on US real estate trends, market dynamics, and industry-related topics. Usetools like SEMRush, Google Trends, and Google Search Console to identify relevant keywords and queries and optimize content for search engines. Write, edit, and proofread long-form content considering SEO best practices. Regularly update the company's website with fresh, engaging, and SEO-optimized content. Evaluate analytics data on Google Analytics 4 and Google Search Console to adjust content strategies and improve blog performance. Stayupdated on the latest US housing market trends via reports from Redfin, Realtor.com, Zillow, etc. Collaborate with other content writers, editors, and designers to improve the overall quality of content. Required Skills Abachelors degree in English, Marketing, Journalism, or a related field. Minimum1-year experience in content writing. A portfolio of your published work would give you an added advantage. Proficiency in US English with exceptional writing and editing skills. Experience using SEO tools and analytics platforms for content optimization is preferred but not required. Strong organizational skills and the ability to meet deadlines.
Posted 1 month ago
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