Content strategist & Editor

What You'll Do:

• Build and own a content strategy aligned to business goals (traffic, MQLs, product adoption)
• Lead content planning across the funnel: blogs, landing pages, case studies, email nurtures, and social
• Lead a cross-functional editorial process with writers, designers, and PMMs to produce SEO-driven and sales-enablement content
• Conduct topic and keyword research to identify SEO and user-intent opportunities
• Collaborate with product, growth, and brand teams to shape narratives and messaging
• Brief, manage, and edit internal/external writers and AI tools for consistent output
• Build scalable systems: content calendars, CMS hygiene, interlinking frameworks, and analytics setup
• Report on performance; continuously optimize content to improve KPIs

What We Expect from You:

• 3-5 years of experience in B2B content marketing or editorial strategy
• A proven record of scaling traffic or content-led conversions
• Understanding of content distribution via SEO, email, social, and influencers
• You think in content clusters, topic authority, and strategic leverage not just word counts