Cluster Sales Manager

Job Description

Role & responsibilities We are seeking a dynamic and target-oriented Cluster Sales Manager to lead and manage the Direct Sales Team (DST) for unsecured business loans in the small-ticket segment . The ideal candidate will be responsible for driving sales, managing a team of sales executives, ensuring compliance, and delivering excellent customer experiences while achieving business growth within the assigned geography. Key Responsibilities: Team Management: Recruit, train, and lead a team of Sales Executives / Officers . Monitor daily performance, ensure productivity, and support team members in achieving individual targets. Sales & Business Development: Drive sales of unsecured business loans (ticket size typically between 1 lakh to 20 lakhs). Develop and execute sales strategies to penetrate the SME/MSME market in the assigned cluster. Conduct regular field visits, joint calls, and market mapping. Target Achievement: Ensure achievement of monthly and quarterly sales targets across the cluster. Track sales performance metrics and implement corrective actions where necessary. Channel Operations: Ensure smooth functioning of the Direct Sales Channel , adherence to sales processes, and customer onboarding protocols. Market Intelligence: Collect competitor data, market trends, customer feedback, and share actionable insights with management. Compliance & Risk Management: Ensure 100% adherence to internal policies, regulatory norms, and KYC requirements. Manage risk and ensure quality sourcing of business. Required Qualifications & Skills: Graduate / Postgraduate in Business Administration, Finance, or related fields. 8+ years of relevant experience in unsecured loans or MSME lending, preferably in a DST model . Strong understanding of SME lending , credit norms, and risk evaluation. Proven experience in team handling and sales target achievements. Excellent communication, negotiation, and leadership skills. Willingness to travel extensively within the assigned cluster. Preferred candidate profile