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4.0 - 8.0 years
6 - 14 Lacs
Chennai
Work from Office
Walk-in drive for Marketing Data analyst on 27-June-2025 at Chennai location. Greeting from Infosys BPM Ltd., You are kindly invited for the Infosys BPM: MEGA Walk-In Drive on 27 th June 2025 at Chennai. Note: Please carry copy of this email to the venue and make sure you register your application before attending the walk-in. Please mention Candidate ID on top of the Resume Please use below link to apply and register your application. https://career.infosys.com/jobdesc?jobReferenceCode= PROGEN-HRODIRECT- 215661 Documents to Carry: Please carry 2 set of updated CV (Hard Copy). Carry any photo Identity proof (PAN Card /Driving License/Voters ID card/Passport). Interview details: Interview Date: 27-June-2025 Interview Time: 10 AM till 1 PM Interview Venue: Infosys BPM Limited-Pacifica Tech Park, Old Mahabalipuram Road, Near Punjab Bank, Navalur, Chennai, Tamil Nadu 603103 Job Description - Purpose of role: The role will be a delivery support to the Senior Digital Marketing Manager- Data and Analytics who has responsibilities in delivering client related insight to the business. This role will also provide consultation on various campaign strategies such as client segmentation approaches. data source review and marketing campaign analysis and evaluation Qualifications, knowledge and skills: Qualifications: - Any Graduate Knowledge/Experience/Skills: - - Minimum of 4 years of experience in data analysis, preferably in a marketing context. - Experience of analytics platforms - Experience of Adobe analytics, adobe target and tableau desirable but not essential - Awareness of marketing analytics principles and trends - Experience in Marketing data Technical skills - data analysis tools such as SQL, Python, R, - data visualization tools like Tableau or Power BI - data management tools such as Snowflake and Data Cloud - marketing intelligence platforms such as Funnel - marketing automation platforms and CRM platform data structures Regard's Infosys BPM team
Posted 4 days ago
4.0 - 8.0 years
6 - 14 Lacs
Bengaluru
Work from Office
Walk-in drive for Marketing Data analyst on 28-June-2025 at Bangalore location. Greeting from Infosys BPM Ltd., You are kindly invited for the Infosys BPM: MEGA Walk-In Drive on 28 th June 2025 at Bangalore. Note: Please carry copy of this email to the venue and make sure you register your application before attending the walk-in. Please mention Candidate ID on top of the Resume Please use below link to apply and register your application. https://career.infosys.com/jobdesc?jobReferenceCode= PROGEN-HRODIRECT- 215661 Documents to Carry: Please carry 2 set of updated CV (Hard Copy). Carry any photo Identity proof (PAN Card /Driving License/Voters ID card/Passport). Note: - No Parking facility for the candidates. Interview details: Interview Date: 28-June-25 Interview Time: 10 AM till 1 PM Interview Venue: Infosys BPM Limited., #785, Ground Floor Axis Sai Jyoti, 15th Cross 100 Feet Road, Sarakki, 1st Phase J P Nagar, Bengaluru, Karnataka 560078 Landmark: Near Sindhoor Convention Centre Job Description - Purpose of role: The role will be a delivery support to the Senior Digital Marketing Manager- Data and Analytics who has responsibilities in delivering client related insight to the business. This role will also provide consultation on various campaign strategies such as client segmentation approaches. data source review and marketing campaign analysis and evaluation Qualifications, knowledge and skills: Qualifications: - Any Graduate Knowledge/Experience/Skills: - - Minimum of 4 years of experience in data analysis, preferably in a marketing context. - Experience of analytics platforms - Experience of Adobe analytics, adobe target and tableau desirable but not essential - Awareness of marketing analytics principles and trends - Experience in Marketing data Technical skills - data analysis tools such as SQL, Python, R, - data visualization tools like Tableau or Power BI - data management tools such as Snowflake and Data Cloud - marketing intelligence platforms such as Funnel - marketing automation platforms and CRM platform data structures Regard's Infosys BPM team
Posted 4 days ago
2.0 - 4.0 years
2 - 3 Lacs
Gurugram, Manesar
Work from Office
*Content Creation for all social media platforms i.e., Facebook, Instagram, Twitter, LinkedIn, YouTube, etc. using graphic design software like Adobe illustrator etc. *Assist in the creation of digital marketing campaigns on Google Ads and Facebook Ads. *Superior knowledge of Paid Media tools and Analytics platforms. *Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.). *Prepare online newsletters and promotional emails and organize their distribution through various channels. *Oversee all the company's social media accounts
Posted 2 weeks ago
2.0 - 6.0 years
4 - 8 Lacs
Coimbatore
Work from Office
Key Responsibilities: Design, develop, and deploy scalable analytics and reporting solutions. Build and maintain ETL pipelines and data integration processes. Collaborate with data scientists, analysts, and business stakeholders to understand requirements and deliver insights. Develop custom dashboards and visualizations using tools such as Power BI, Tableau, or similar. Optimize database queries and ensure high performance of analytics systems. Automate data workflows and contribute to data quality initiatives. Implement security best practices in analytics platforms and applications. Stay updated with the latest trends in analytics technologies and tools.
Posted 2 weeks ago
12.0 - 20.0 years
65 - 100 Lacs
Hyderabad
Work from Office
Position: Senior Director/Director Interaction Analytics Deployment and CE Strategy Reports to: VP – Training, Quality and Operational Risk / Fraud Management Location: India (Hyderabad) POSITION SUMMARY: The Associate Director of Interaction Analytics will lead the development and execution of a next-generation, technology-driven quality strategy grounded in the principles of Quality 3.0. This role will be pivotal in deploying and managing an enterprise-level interaction analytics platform across multiple clients, embedding AI-powered insights into operational and quality practices. The ideal candidate will bring deep expertise in customer experience analytics, speech and text analytics, and process improvement methodologies. 1. Strategy and Deployment a. Design and implement a technology-based Quality 3.0 strategy centered on interaction analytics as the foundation of automated quality evaluations. b. Lead the end-to-end deployment of interaction analytics platforms across all applicable voice, chat, email, and social channels. c. Ensure the integration of CRM, CSAT/NPS, and survey data for a unified view of customer and agent performance. 2. Quality Intelligence and Insight Generation a. Enable automated evaluations to scale QA coverage across 100% of interactions. b. Lead the analysis of interaction patterns to uncover trends, identify root causes of underperformance, and discover opportunities for experience improvement. c. Partner with Human Quality teams to feed analytics-driven insights into calibrations, root cause documentation, and coaching playbooks. 3. Collaboration with Quality and Operational Analytics a. Serve as the strategic bridge between human-led QA and the Operational Analytics team, enabling advanced statistical analysis (e.g., regression, correlation, process mining). b. Drive journey mapping and voice-of-customer analysis through integrated data outputs from interaction analytics tools. 4. Governance, Enablement, and Evangelism a. Establish governance protocols for keyword libraries, sentiment rules, category frameworks, and data tagging strategies. b. Build enablement programs for Quality Analysts, Team Leads, and Operations Managers to self-serve insights and take action. c. Act as a change champion for quality modernization across internal and client-facing stakeholders. REQUIREMENTS 1. B2H/C1 in Berlitz or equivalent standards 8+ years of experience in Quality, Customer Experience, or Analytics roles within BPO or customer contact operations. 3+ years of leadership experience deploying interaction analytics platforms (e.g., Verint, NICE Nexidia, CallMiner, Observe.AI). Expertise in quality strategy, customer experience analysis, and root cause methodologies (e.g., 5 Whys, Fishbone, SIPOC). Strong understanding of advanced analytics concepts; familiarity with operational analytics, predictive modeling, or data visualization tools (e.g., Power BI, Tableau) is a plus. Excellent communication and stakeholder management skills, with the ability to translate technical findings into actionable business recommendations. Experience working with global teams and multi-client environments. Six Sigma certification (Green Belt or higher) Experience leading analytics initiatives in a multi-channel contact center environment Background in managing vendor relationships with interaction analytics providers
Posted 3 weeks ago
5.0 - 10.0 years
6 - 15 Lacs
Ahmedabad
Remote
We’re hiring a Senior HubSpot Administrator to fully own our HubSpot platform. This solo role suits a self-starter with strong technical skills &a strategic mindset. You'll manage end-to end HubSpot operations, supporting both internal &client needs. Required Candidate profile Own & manage HubSpot end-to-end. Configure & manage Marketing, Sales, Service & Operations all Hubs, build workflows, reports, and automations. Ensure data hygiene, integrate tools, launch campaigns.
Posted 3 weeks ago
4 - 8 years
4 - 7 Lacs
Noida
Hybrid
Develop and implement comprehensive performance marketing strategies for our SaaS products to drive customer acquisition, retention, and revenue growth. Plan, execute, and optimize performance marketing campaigns across various digital channels, including search engine marketing (SEM), display advertising, social media advertising, affiliate marketing, and email marketing, with a focus on targeting SaaS buyers and decision-makers. Conduct thorough market research and analysis within the SaaS industry to identify target audiences, competitive landscapes, and opportunities for campaign optimization. Collaborate with internal teams, including product management, sales, and customer success, to ensure alignment between marketing efforts and overall business objectives. Define key performance indicators (KPIs) specific to the SaaS industry and establish campaign tracking and reporting frameworks to measure campaign effectiveness and ROI. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels. Continuously monitor campaign performance, analyze data, and identify areas for improvement to optimize campaign targeting, messaging, and creative elements within the SaaS context. Stay up to date with industry trends, best practices, and emerging technologies within the SaaS industry, and recommend innovative strategies to drive continuous improvement. Provide guidance and mentorship to junior team members, fostering a collaborative and results-driven environment with a specific focus on SaaS marketing expertise. Job Requirements Proven experience as a Performance Marketing Specialist or similar role In-depth knowledge of performance marketing strategies, tools, and techniques within the SaaS industry across various digital channels, including SEM, display advertising, social media advertising. Strong analytical skills with a data-driven mindset, capable of extracting insights from campaign data within the SaaS context and making data-backed recommendations. Proficient in using performance marketing tools, analytics platforms, and ad management platforms (e.g., Google Ads, LinkedIn Ads Manager, Google Analytics) with a focus on SaaS metrics and analytics. Demonstrated experience in managing large-scale performance marketing campaigns and budgets effectively within the SaaS industry. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners within the SaaS ecosystem. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced SaaS environment. Up-to-date with the latest industry trends, best practices, and emerging technologies in digital marketing and performance marketing within the SaaS industry.
Posted 1 month ago
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