SEO Executive

About the Role:

We are seeking a results-driven SEO Executive to join our digital marketing team. The ideal candidate will be responsible for developing and executing effective SEO strategies to improve organic traffic, search rankings, and overall online visibility. You should have hands-on experience with SEO tools, best practices, and current algorithm updates.

Key Responsibilities:

• Conduct keyword research and competitor analysis to identify content and ranking opportunities.
• Optimize website content, landing pages, and blog posts for search engines (on-page SEO).
• Perform regular technical SEO audits and recommend fixes (crawl issues, site speed, mobile usability, etc.).
• Build high-quality backlinks through outreach and link-building strategies (off-page SEO).
• Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs.
• Collaborate with content and development teams to implement SEO best practices.
• Stay updated with the latest SEO trends, Google algorithm changes, and industry news.
• Track KPIs like organic traffic, keyword rankings, and conversion rates to report SEO performance.
• Assist in creating and updating SEO reports and dashboards.

Requirements:

• 1-3 years of proven SEO experience in a similar role.
• Strong understanding of search engine algorithms and ranking factors.
• Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Knowledge of HTML, CSS, and basic web development principles is a plus.
• Familiarity with CMS platforms like WordPress will be a Plus.
• Excellent communication, analytical, and problem-solving skills.
• Ability to work independently and within a team environment.

Preferred Qualifications:

• Experience working in an agency or fast-paced environment.