Senior Marketing Specialist(Digital)

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Who we are

At FedEx, moving the world doesn't only mean delivering for our customers around the globe. Moving the world is also about creating what's next. We are Team FedEx and we are 500,000+ people strong around the world. The work we all do comes down to one purpose: to provide our customers with outstanding experiences as we connect the world to what's next.

This isn't a place to get just a job. Here, you get a career for life. Its a place to enjoy constant change, growth, and progress in your career. Our willingness to innovate and transform is what keeps us at the forefront of our industry. With curiosity, inventiveness, and entrepreneurial spirit, we keep finding new and better ways to deliver results for our customers, for our people and for the planet.

Here, you will have the flexibility and empowerment to reimagine the new, spread your wings and see your impact. By doing so, we are motivated to be better together. And together, we will continue to drive and deliver excellence.

Our Values

We take pride in being a people-first company, where our employees feel safe, valued and respected. Our culture values empower us to deliver great results.

With one FedEx culture, we:

Take care of each other | Commit to do good | Own outstanding | Drive business results | Create what's next

Awards

• FedEx has consistently ranked among the top 20 in the Worlds Most Admired Companies report, published in FORTUNE magazine, since 2001
• Ethisphere named FedEx as one of World’s Most Ethical Companies® in 2023

What you will do:

• Leverage Adobe Target to execute personalized experiences and A/B testing across digital platforms.
• Build and manage audience segments in Adobe Audience Manager for targeted campaigns. •
• Design and execute orchestrated customer journeys, ensuring consistent and relevant messaging across touchpoints.
• Plan, implement, and optimize Search Engine Marketing (SEM) campaigns (Google Ads, Bing) and Paid Media (social, display, programmatic).
• Monitor campaign performance and provide actionable insights to improve ROI.
• Analyze data and create reports on campaign performance, personalization efforts, and audience engagement.
• Ensure compliance with data privacy standards

You will be a great fit if you

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Proven expertise of 1-2 years in Adobe Target (A/B testing, personalization) and Audience Manager (segment creation, taxonomy management).

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What you can expect

• Attractive remuneration package
• Spread your wings and take ownership of your career with opportunities to advance through internal promotions, job rotations, training and leadership programs and cross-functional project
• Complimentary 24/7 access to our learning platforms to support you in becoming who you want to be
• Health & wellness, employee assistance, and rewards and recognition programs
• Special employee discounts on shipping, travel, and more

Our Commitment

Our greatest asset at FedEx is our people. We are committed to building a diverse, equitable and inclusive workforce, and offer equal opportunities, fairness and respect to all regardless of who you are. We encourage you to apply even if you feel your experience does not align with all the aspects in the job description as you could be exactly who we need for this or another opportunity.

We do not tolerate discrimination or harassment based on race, color, ethnicity, national origin, religion, sex, age, genetic information, citizenship, disability, marital status, pregnancy, sexual orientation, gender identity, gender expression, veteran status or any other characteristic protected under national, state or local laws. We will reasonably accommodate team members and third parties with physical and mental disabilities.

Interested to join Team FedEx?

Everyone at FedEx has a part to play. It’s about coming up with smart solutions, remaining resilient in the face of setbacks, and going above and beyond to get the job done. And whether you’re a business leader or delivery driver, you’ll be empowered to take responsibility and overcome each challenge in your own way.

If this role and working environment sound like a place you can thrive in, apply today and let’s create what’s next together.