🔎 Job Title: Performance Marketing Executive – Real Estate 📍 Location: Delhi NCR (Hybrid/On-Site) 🕒 Employment Type: Full-Time / Freelance (open to both) 🧠 Experience Required: Minimum 2 Years in Real Estate Digital Advertising About Us: Propbotics PropTech Pvt. Ltd. is a forward-thinking real estate tech company revolutionizing the property landscape with cutting-edge AI solutions. We're looking for a skilled Performance Marketing Executive with real estate experience to lead and manage our paid ad campaigns across multiple platforms. Key Responsibilities: Plan, execute, and optimize paid ad campaigns on Meta (Facebook & Instagram) , Google Ads , and LinkedIn Ads . Strategize and implement lead generation campaigns tailored for the real estate industry (builders, brokers, commercial, residential). Monitor and manage daily campaign performance: impressions, CTR, CPC, CPL, ROAS. Perform A/B testing of creatives, ad copies, and landing pages. Work closely with the design and content team to craft high-converting ad creatives. Analyze data and generate weekly/monthly performance reports. Stay up-to-date with the latest trends and ad platform updates. Suggest and implement campaign optimizations based on analytics and industry benchmarks. Requirements: 2+ years of hands-on experience running paid campaigns specifically in the real estate industry . Strong understanding of real estate customer behavior and funnel stages. Proficiency in Facebook Ads Manager, Google Ads, and LinkedIn Campaign Manager . Excellent skills in Google Analytics, Meta Business Suite, and campaign reporting tools. Proven ability to generate quality leads and reduce cost per lead over time. Knowledge of SEO and landing page optimization is a plus. Strong analytical and problem-solving mindset. Based in Delhi NCR or willing to relocate. Preferred Skills: Experience in performance marketing for luxury or high-ticket real estate projects. Familiarity with CRM integrations (e.g., HubSpot, Zoho, or real estate CRMs) . Basic understanding of funnel building and email automation tools . Why Join Us? Work with a tech-first real estate brand pushing boundaries in automation and marketing. Flexible working culture with growth opportunities. Collaborative environment with industry experts and innovators. Show more Show less

Performance Marketing Executive (Real Estate) Work Hours: 10:00 AM – 7:00 PM Work Mode: Full-time | Work from Office Salary: As per experience (open for candidates with 3–6 years of experience) About Us: We’re a real estate tech company on a mission to modernize how real estate is marketed, sold, and automated. Our AI-powered products like PropChat (WhatsApp Automation Tool) , AI Calling Agents , and Real Estate CRMs help developers and consultants generate, nurture, and close leads faster and smarter. We’re now hiring a Performance Marketing Executive with hands-on experience in real estate lead generation to scale our campaigns and client success. Key Responsibilities: Plan, execute & optimize paid campaigns on Meta (Facebook & Instagram), Google Ads, and LinkedIn Ads. Generate qualified leads for residential/commercial real estate projects across India. Build and manage performance funnels for different stages: awareness, interest, conversion, retargeting. Analyze & report campaign performance (CPL, CTR, ROAS, Bounce Rates, CPA). Design and test creatives, landing pages, ad copies , and audience sets for max conversions. Integrate and optimize campaigns with WhatsApp Automation (via API) and CRM workflows. A/B testing across platforms and creatives to consistently reduce CPL and increase quality leads. Collaborate with the design and content team for visuals, videos, and messaging. Track real estate competition trends , pricing, positioning, ad formats, keywords, and location targeting. Use Google Analytics, Meta Pixel, Tag Manager, and UTMs for accurate attribution & tracking. . Required Skills & Experience: 3 to 6 years of hands-on experience in real estate performance marketing. Proven track record of generating high-quality property leads (residential/commercial). Expert in: Meta Ads (Lead Forms, Website Conversion, Retargeting) Google Ads (Search, Display, Local, Smart) LinkedIn Ads (for B2B/Commercial Real Estate) WhatsApp API (integration + automation experience is a plus) Campaign Reporting, Heatmaps, Landing Page Builders (Webflow/Unbounce preferred) Deep understanding of buyer journeys , local area targeting , and competitive pricing strategy Proficient in tools like Google Analytics, Looker Studio, SEMrush, and Excel Bonus Skills (Preferred but not mandatory): Knowledge of SEO (basic on-page optimization). Exposure to marketing automation tools like Zapier or Make. Familiarity with real estate CRMs. Why Join Propbotics? Work on future-ready tech in real estate. Take ownership of performance across clients & internal tools. Young, high-energy, tech-first team. Growth path into leadership & product marketing roles. 📩 How to Apply Apply directly on LinkedIn or send your resume to hello@propbotics.in with subject line: "Application – Performance Marketing Executive - Name"