Product Marketing

Job Description

Drive explosive growth for our early-stage products across B2B and B2C markets . You’ll own end-to-end product marketing — from positioning and GTM to growth hacking and revenue — while wearing every hat imaginable. Key Responsibilities Growth Hacking: Design & execute scrappy experiments (A/B tests, viral loops, partnerships) to boost acquisition, activation, and revenue. GTM Strategy: Lead launches for new products/features (B2B + B2C). Craft messaging, positioning, and pricing. Full-Funnel Marketing: Build and optimize campaigns (organic, paid, email, content) from awareness → conversion. Cross-Functional Leadership: Align sales, product, and engineering to scale what works. Content & Sales Enablement: Create battle-tested collateral (decks, case studies, demos) that closes deals. Who You Are Versatile Doer: 0-4 years in product marketing, growth marketing, or related roles across B2B AND B2C . Growth Obsessed: Portfolio of growth hacks (e.g., viral campaigns, SEO/content wins, conversion rate lifts) Analytical Storyteller: Turns data into actionable growth plans. Comfortable with metrics like CAC, LTV, funnel conversion. Startup Mentality: Thrives in ambiguity. Pivots fast, owns outcomes, and builds processes from scratch. Tools Savvy: CRMs, ad platforms, AI and design tools, etc. Bangalore-Based: Located in or willing to relocate to Bangalore. Nice-to-Haves Experience in SaaS, fintech, or tech products. Design skills Experience building communities or influencer programs. Why Join? Impact Directly: Shape products and growth from Day 1. Uncap Your Growth: High autonomy + ownership = accelerated career trajectory. Build the Playbook: Create systems that scale. No red tape. Job Type: Full-time Pay: ₹10,000.00 - ₹90,000.00 per month Schedule: Monday to Friday Weekend availability Work Location: In person