Gurugram
INR 8.0 - 12.0 Lacs P.A.
Work from Office
Full Time
AM - Digital Planning and Analysis Purpose & Overall Relevance for the Organization: To ensure profitable market share and net sales growth within the Digital Partner Commerce (DPC) channel in India (Flipkart, Amazon, Myntra Ajio & others) This role is responsible for end-to-end management of digital media ads campaign strategy, execution and optimization for DPC business This role works in close collaboration with multiple teams across Sales, Merchandising, Brand, Sales Excellence and DPC partners Brand Ads/Monetization and Category teams Key Responsibilities: 1) Media Planning and Ads Campaigns Management Manage all tasks relating to marketing activations, media planning, ads campaign set-up and analytics for DPC accounts Drive end to end digital planning for DPC platforms relating to Search and Display Ad campaigns planning, budget allocation, set up, execution and daily optimizations as per the defined business priorities Monitor ads performance across relevant DPC ad portals daily and execute changes as per requirement Drive regular ad performance reviews with DPC partner teams Improve consumer experience across platforms through leveraging tools like digital shelf and account diagnostics Maintain, track and share detailed reports on digital marketing KPIs and metrics across all partners Liaise with Sales, Merchandising and Sales Excellence teams for Digital sales performance analyses & insights reporting Translate analyses regarding digital sales perfomance and ads campaign performance into engaging, actionable and easy to digest insights Timely media planning & plan closures across all DPC partners on monthly basis PO/RO process alignment with all DPC partners and Finance teams Work closely with DPC partners to improve the paid and organic on-site share of voice for the brand using various interventions & digital ad offerings 2) PO Process Management ARIBA PO management & tracking Marketing invoices tracking & submission with Finance and Partner teams Monitor the marketing spends as per defined guardrails 3) Functional Work closely with cross functional teams especially Sales, Brand, Merchandising and Finance to ensure end-to-end seamless operations Monitor, track and report campaign performance to concerned internal and extrenal stakeholders Drive various Emerging Markets (EM) projects & initiatives and ensure on-time reporting of performance against required digital metrics Support the Yearly Joint Marketing planning across all DPC partners in coordination with Sales and Brand teams Be an integral part of the strategic planning for the DPC channel for next 3-5 years Provide required inputs in well-articulated manner as required by Manager/leadership Monitor and report DPC accounts sell-through and business insights, and propose/initiate/take actions Key Relationships: External: DPC Partner Account teams (Brand Ads, Category, Finance) Internal: Sales Teams, Brand, Merchandising, Finance, Sales Excellence, Digital Marketing Knowledge, Skills and Abilities : A Growth and a Digital mindset Broad and deep functional knowledge related to digital consumer experience and marketing Data Analysis & Interpretation: Comfortable with data and ability to interpret what it says Confident with web analytics and digital metrics Prior experience with Search & Display ad campaigns management pertaining to at least one eCommerce platform (Flipkart/Amazon/Myntra) High on initiative, proactiveness and pragmatism Strong interpersonal skills: Very good communication abilities as well as high on presentation, relationship management and analytical skills Independent working style: Able to work independently on his/her own and drive organizational goals Zoom In / Zoom Out: Ability to work in detail and at the same time keep overarching company goals in mind Requisite Educational and Professional Background: Functional: >5 years+ experience in Digital Marketing or Performance Marketing and/or E-commerce Sales or Advertising Industry: Ideally from Sports/Fashion or FMCG background Exposure: Sports, eCommerce, Digital Ads, Digital Marketing & Strategy Tertiary qualification in business with Marketing & Analytics focus IT skills: Advanced MS Office Skills, especially Excel COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
Gurugram
INR 7.0 - 11.0 Lacs P.A.
Work from Office
Full Time
Senior Specialist Ecommerce Planning & Forecasting Analytics Area: EMC (Emerging Markets Central) | Global Sales Department: e-commerce Direct Reporting Line: Senior Manager, Business Planning and forecasting, EM eCommerce Indirect/secondary reporting line: Director, Planning and Analytics, EM eCommerce Subsidiary/country Location: INDIA GSMS Grade: P1 Number of Personnel Managed: 0 Cost Center/Budget and/or Revenue Responsibility: EM Purpose & Overall Relevance For The Organization Driving Business planning & Forecasting Analytics at adidas e-commerce, you are responsible for planning and delivering business targets Based on internal & external data sources, you manage adoption of forecast models, data capabilities, insights that help adidas better understand the consumer, expand reach, increase customer engagement and advocacy Key Responsibilities Business Performance & Forecasting: Own and drive the overall EM e-com Business Performance Reporting (Sales, KPIs) and the EM e-com Forecasting practice (Forecast Review & Forecast Accuracy) Identify Demand gaps, risks and uplift and provide visibility and actionable advices to the broad stakeholders to ensure targets are achieved Manage and provide advice to stakeholders to adopt and adhere to the agreed forecast and demand management approach and follow-up actions Ensure tools and systems daily routines & activities, refresh, updates and scheduling Support deep-dives, ad-hoc analysis and contextual dashboards with relevant platforms and channels Develop and maintain a strong stakeholder network with high level of trust that facilitates actionability of insights Advise stakeholders in your area of responsibility to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities Build a strong internal and external network, informing the adidas Digital community on the latest trends and technological advances Maintain quality, set good development practices, and define standards that keep the focus on the right things Enable and Support Products Analytics, working side by side in symbiosis with the EM e-com Buying and Trading function Create new trading capabilities for our business and align with cross functional stake holders to implement and enhance the framework for order and article level profitability that will serve as the foundation for marketing campaign and range effectiveness Work directly with business partners to optimize our own site, partner offerings, & app, drive marketing campaigns from assortment to target audience, and generate insights to maximize sales opportunities of managed portfolio of products Monitor and analyze market trends and competitor activities and derive conclusions for the growth and optimization of adidas Digital sales, identifying gaps, opportunities and risk within EM e-com business and the digital marketplace landscape Develop and maintain a strong stakeholder network with high level of trust that facilitates actionability of insights Key Relationships EM Hub e-com team EM Function teams (Finance, DNA, Brand, Sales, SCM?) Country-Clusters (C/C) market teams & group functions Global Digital teams Global BI & Analytics teams Requisite Education And Experience / Minimum Qualifications Degree with focus in Business, Finance, Economics, Math or related field preferred, or equivalent combination of education and experience Minimum 5 years of experience working in eCommerce Business planning, Data Analytics, Business Intelligence, Demand forecasting or equivalent experience Experience in e-commerce environment preferred Experience in data handling and analytics platforms, especially in their integration or deriving insights requiring multiple sources Industry: Ideally in apparel/fashion/shoes or internet Experience in cross-geography teams Knowledge & Soft Skills Broad understanding and passion for Digital and e-com Understanding of multi-platform e-commerce Deep knowledge of Digital and e-com analytics Ability to efficiently work in a cross-functional organization, ability to develop influential and collaborative relationships with stakeholders from digital and non-digital disciplines on all levels Excellent communication & negotiation skills, comfortable presenting business challenges and opportunities at various organizational levels A passion for contributing to new data capabilities, tools, and frameworks Interest in ?back-of-house? development of analytics capabilities Devotion to accuracy, reliability, rigor, and user-focused design Meticulous, high attention to details with Bias to action Outspoken and Confident Broad understanding of and passion for the sports and fashion/entertainment industry Hard Skills Experience in Digital Analytics, BI, Financial, Digital tools Hands-on experience with data visualization, and analytics tools and disciplines Proficient in MS Office (with Excellent skills with Excel) Preferred Alteryx or at least one querying language Experience with process design and process improvements, automation, etc Plus would be considered: Experience in forecasting and predictive models Advanced experience with Analytics Blending & Visualization Tools (PowerBI, MicroStrategy, SQL?) Understanding of traffic analytics, marketing & media KPIs and ROI Experience with Web Analytics and Native app (iOS/Android) analytics (Adobe Analytics, Google Analytics, Amplitude, AppsFlyer, FireBase?) Experience with Advanced Analytics Tools/ language such as R/Python is good to have Experience in relevant digital disciplines (e-com, Social, online communities, loyalty programs, CRM, SEO/SEM) Experience with AB and Multi-variate testing tools preferred (e g Optimizely, VWO, Test & Target) Experience in working with data science and engineering teams Fluent English both verbally and written adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace We do not tolerate the harassment or discrimination toward any of our applicants or employees We are an equal opportunity employer
Gurugram
INR 7.0 - 10.0 Lacs P.A.
Work from Office
Full Time
Purpose & Overall Relevance For The Organization To ensure profitable market share and net sales growth within the Digital Partner Commerce (DPC) channel in India (Flipkart, Amazon, Myntra Ajio & others) This role is responsible for end-to-end management of digital media ads campaign strategy, execution and optimization for DPC business This role works in close collaboration with multiple teams across Sales, Merchandising, Brand, Sales Excellence and DPC partnersBrand Ads/Monetization and Category teams Key Responsibilities Media Planning and Ads Campaigns Management Manage all tasks relating to marketing activations, media planning, ads campaign set-up and analytics for DPC accounts Drive end to end digital planning for DPC platforms relating to Search and Display Ad campaigns planning, budget allocation, set up, execution and daily optimizations as per the defined business priorities Monitor ads performance across relevant DPC ad portals daily and execute changes as per requirement Drive regular ad performance reviews with DPC partner teams Improve consumer experience across platforms through leveraging tools like digital shelf and account diagnostics Maintain, track and share detailed reports on digital marketing KPIs and metrics across all partners Liaise with Sales, Merchandising and Sales Excellence teams for Digital sales performance analyses & insights reporting Translate analyses regarding digital sales perfomance and ads campaign performance into engaging, actionable and easy to digest insights Timely media planning & plan closures across all DPC partners on monthly basis PO/RO process alignment with all DPC partners and Finance teams Work closely with DPC partners to improve the paid and organic on-site share of voice for the brand using various interventions & digital ad offerings PO Process Management ARIBA PO management & tracking Marketing invoices tracking & submission with Finance and Partner teams Monitor the marketing spends as per defined guardrails Functional Work closely with cross functional teams especially Sales, Brand, Merchandising and Finance to ensure end-to-end seamless operations Monitor, track and report campaign performance to concerned internal and extrenal stakeholders Drive various Emerging Markets (EM) projects & initiatives and ensure on-time reporting of performance against required digital metrics Support the Yearly Joint Marketing planning across all DPC partners in coordination with Sales and Brand teams Be an integral part of the strategic planning for the DPC channel for next 3-5 years Provide required inputs in well-articulated manner as required by Manager/leadership Monitor and report DPC accounts? sell-through and business insights, and propose/initiate/take actions Key Relationships External: DPC Partner Account teams (Brand Ads, Category, Finance) Internal: Sales Teams, Brand, Merchandising, Finance, Sales Excellence, Digital Marketing Knowledge, Skills And Abilities A Growth and a Digital mindset Broad and deep functional knowledge related to digital consumer experience and marketing Data Analysis & Interpretation: Comfortable with data and ability to interpret what it says Confident with web analytics and digital metrics Prior experience with Search & Display ad campaigns management pertaining to at least one eCommerce platform (Flipkart/Amazon/Myntra) High on initiative, proactiveness and pragmatism Strong interpersonal skills: Very good communication abilities as well as high on presentation, relationship management and analytical skills Independent working style: Able to work independently on his/her own and drive organizational goals Zoom In / Zoom Out: Ability to work in detail and at the same time keep overarching company goals in mind Requisite Educational And Professional Background Functional: >5 years+ experience in Digital Marketing or Performance Marketing and/or E-commerce Sales or Advertising Industry: Ideally from Sports/Fashion or FMCG background Exposure: Sports, eCommerce, Digital Ads, Digital Marketing & Strategy Tertiary qualification in business with Marketing & Analytics focus IT skills: Advanced MS Office Skills, especially Excel adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace We do not tolerate the harassment or discrimination toward any of our applicants or employees We are an equal opportunity employer
Chennai
INR 4.0 - 7.0 Lacs P.A.
Work from Office
Full Time
Purpose & Overall Relevance For The Organization Within the framework of HR Services, we are providing services and business competence regarding all HR Services related processes As HR Services strive to combine competent and professional business partnering with a constant enhancement of services in an efficient and value-adding way, the role is vitally supporting this target by following key responsibilities Key Responsibilities Perform general administration within the HR Services team for all defined processes, tools and programmes and processes Perform Hire to retire tasks with the defined SLA Update all relevant process documentation Be a contact person for the HR community and relevant stakeholders regarding the respective HR Services processes and challenges Maintain system wide through SAP and other relevant HR systems Handle standard inquiries & support through ticket service, email & phone Timely execute assigned tasks and issues according to defined processes, timetables and service levels in compliance with tariff and work agreements Identify improvement potential in all HR Services processes and administer the implementation of the improvements Ensure correct execution of laws and regulations with regards to specific employee master data and organizational data according to defined procedures Suggest modification of systems and processes to ensure correct execution of laws and compliance to company policies Providing input for creation of user manuals and process mappings Providing input for communication of standards, procedures and processes to employees, internal customers Participate regularly in workshops and meetings held by subject matter experts within HR Services Key Relationships HR Services teams HR Partners Rewards Teams Payroll Teams Talent Acquisition External authorities, consultants, and suppliers Knowledge, Skills And Abilities Good level of affinity to and experience with HR and Business computing solutions, with SAP HR/ SAP OM/ Success Factor & Excel knowledge Very good analytical skills and detail-oriented work style Team player mentality Strong customer focus and service minded International mind-set; first experience as part of a geographically & culturally diverse team Ability to work under pressure as well as prioritizes and completes tasks in order of importance Requisite Education And Experience / Minimum Qualifications University degree Minimum 4+ year relevant working experience in a multi-national environment, preferably within HR Very good command of English Experience with Business computing solutions and with SAP HR Good knowledge of MS-Office applications Fully qualified/trained in job, deep knowledge in HR Shared Service set-up adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace We do not tolerate the harassment or discrimination toward any of our applicants or employees We are an equal opportunity employer
Gurugram
INR 25.0 - 30.0 Lacs P.A.
Work from Office
Full Time
Job Title: Director, Category Management Purpose & Overall Relevance for the Organization:Lead and drive the India category management team and function in-line with seasonal Go-To-Market (GTM) milestone deliverables Own the category strategies and drive implementation through the development of country specific ranges, pricing strategy and expansion opportunities within the wider Emerging Markets (EM) framework Drive cross-functional Marketing execution ensuring one category voice reaches the consumer today, tomorrow and in the future Key Responsibilities Strategic Leadership Develop and implement strategies that integrate local consumer insights, market trends, and country-specific dynamics while aligning with global and EM directives Serve as a local expert, embedding Channel specific opportunities, consumer insights, and trends into brand and category strategies Seasonal Range Planning & GTM Execution Lead a team of Category Managers and Creation Team to create seasonal GTM plans and regional ranges aligned with growth goals Design compelling range and concept selections across Categories, balancing brand priorities, commercial needs, and local market nuances to ensuring winning strategies across channels Oversee the GTM process, ensuring seamless communication across EM and Channels across the market country teams and integrating channel inputs Enhance commercial outcomes by driving sell-in processes, focusing on key accounts Planning & Insights Develop and govern seasonal range plans across channels, and segments while ensuring alignment with EM strategies and providing insights to the EM Analytics team Partner with market Brand Finance to align Seasonal business planning targets (Net Sales, Volumes, Go-In-Margin) and drive cross-category alignment and actions Track Sell-Through and Sell-In performance, generate reports, and deliver actionable insights for strategic decision-making Business Development & Projects Identify and drive growth opportunities in collaboration with country and channel teams Lead or contribute to initiatives aligned with market priorities and business growth initiatives, such as Responsiveness, Value Consumer, and Local Production Work on creation programs as needed to enable channel opportunities as well as to manage local regulations Leadership & Culture Cultivate a high-performance culture, fostering engagement and professional development Set clear targets for direct reports and provide ongoing coaching for growth and improvement Agility and speed to cater to changing category and regulatory requirements Key Relationships EM BU Brand Activation MOPS, PMO Demand Planning, SCM, Finance (marketing ROI), Sourcing (Creation) Sales (all channels) Knowledge, Skills And Abilities Strong understanding of local markets' consumers, accounts, economic environment and commercial needs Distinct track record of success in GTM planning, merchandising and/or sales experience in a global or market function Strong presentation/communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization Strong cross-functional and stakeholder management experience across commercial functions (e g marketing, sales, etc ) and support functions (finance & sourcing), as well as different organizational levels (Global, Market, etc ) Strategic thinking to build long-term plans and agility to quickly adapt to changing business needs adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace We do not tolerate the harassment or discrimination toward any of our applicants or employees We are an equal opportunity employer
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