Company Description M R Dental (India) Pvt Ltd, an associate of MR Dental Supplies Ltd., England, specializes in dental products such as acrylic teeth and denture material. The company focuses on providing high-quality dental solutions to meet the needs of dental professionals. Through its affiliation with an internationally recognized brand, MR Dental India is committed to innovation and excellence in the dental industry. Based in Delhi, India, MR Dental India upholds rigorous standards to ensure the best products for dental care. Role Description This is a full-time, on-site role for a Digital Marketing Executive located in Delhi, India. The Digital Marketing Executive will be responsible for designing marketing material, developing and implementing online marketing strategies, overseeing social media marketing efforts, analyzing web traffic and industry data, and producing web content. Day-to-day tasks include creating and managing marketing campaigns, coordinating with other departments to align objectives, and utilizing web analytics to measure performance and optimize strategies. Qualifications Skills and Knowledge in Designing Proficiency in Marketing and Communication skills Experience in Social Media Marketing and Web Content Writing Knowledge of Web Analytics tools and methodologies Strong organizational and project management skills Excellent written and verbal communication skills Ability to work collaboratively and coordinate with diverse teams Bachelor's degree in Marketing, Business, Communications, or related field is a plus Previous experience in marketing is required Previous experience in the dental industry is a plus

Position Overview: We are seeking a versatile and hands-on Digital Marketing Manager to plan, execute, and optimize our entire digital marketing strategy. This is a "do-it-all" role perfect for a proactive individual who thrives on managing multiple facets of marketing. You will be the central point for all our digital initiatives, from social media and paid advertising to e-commerce management and content creation. Key Responsibilities: Social Media & Community Management: Develop and execute a comprehensive social media strategy across platforms like Instagram, Facebook, LinkedIn, Twitter, etc. Create, schedule, and publish engaging content (posts, stories, reels) that aligns with our brand voice. Monitor channels, respond to comments and messages, and foster a positive community around our brand. Paid Advertising: Plan, launch, and manage paid advertising campaigns on Google Ads (Search, Display) and Meta Ads (Facebook, Instagram). Monitor campaign performance, manage budgets, and optimize for key metrics like ROAS, CPA, and CTR. Conduct A/B testing on ad copy, creatives, and targeting to improve results. Content & Creative Coordination: Oversee the creation of all digital assets, including graphics, photos, videos, and presentations. Write clear creative briefs and effectively coordinate with freelance designers, videographers, or agencies to ensure high-quality, on-brand output. E-commerce Management: Manage the day-to-day operations of our e-commerce website (e.g., on Shopify, WooCommerce). Update product listings, manage promotions, and ensure website content is current and accurate. Monitor website analytics to identify opportunities for improving user experience (UX) and conversion rates. Influencer Marketing & Collaborations: Identify, vet, and build relationships with relevant influencers and brand partners. Manage influencer campaigns from outreach and negotiation to campaign execution and reporting. Qualifications and Skills: Experience: 2-7 years of hands-on experience in a digital marketing role. Technical Skills: A basic understanding of designing is required. Experience managing Google Ads and Meta Ads campaigns is desirable. Proficiency with social media management tools (e.g., Buffer, Hootsuite, Sprout Social). Experience with an e-commerce platform (Shopify, WooCommerce, or similar) is desirable. Strong understanding of Google Analytics and ability to derive actionable insights from data. Basic knowledge of SEO best practices. Soft Skills: Excellent project management and organizational skills; ability to manage multiple projects simultaneously. Ability to work independently while also collaborating effectively with external partners. A self-starter with a proactive and results-oriented mindset. Strong communication skills, both written and verbal. Creative thinker with a keen eye for design and detail. What We Offer: A competitive salary and benefits package. The opportunity to have a significant impact and own the marketing function. A flexible and supportive work environment. Huge potential for professional growth and learning.