Market Research Analyst

Job Title :

Company Name:

About The Client:

About The Job:

• Conduct secondary research using industry reports, academic studies, databases, internal records 
• Plan and execute primary research (surveys, interviews, focus groups) .
• Analyze quantitative and qualitative data using Excel, SPSS, SAS, R, Python, SQL, Tableau, or PowerBI .
• Monitor industry trends, competitor offerings, pricing, and market dynamics 
• Identify market opportunities and gaps through SWOT and PEST analyses 
• Prepare comprehensive reports, dashboards, and visual presentations for crossfunctional teams 
• Translate data into actionable insights, recommendations, and forecasts

Essential Job Functions:

• As an Associate you own end-to-end delivery of specific business process related work streams within your team
• Conduct secondary research to identify different software by different vendors Conduct research for escalations (root cause identification, process changes needed) Drive problem solving meetings within the team to improve processes through analytic approaches, see so what” and, develop thorough, straightforward recommendations
• Develop processes to support the growing vendor base, to effectively deliver multiple requests and demonstrate measurable business impact thereof
• Apply lean product principles in your day-to-day problem solving and drive knowledge sharing sessions Engage with different GPI teams through targeted, crisp and timely communication
• Research on vendor requests (new additions, mergers & acquisitions, etc.) and perform category alignment to enable review collection process Identify and innovate improvements in vendor request processes (i.e. data sources, technology, processes) to increase productivity per associate Track software categories and accordingly setup new categories/markets

Qualifications:

• Master’s/MBA degree and graduation in engineering and exposure in Digital Products space
• Overall 0-2 years of relevant industry experience in Tech/IT industry, Research or Consulting Understanding of complex technology products & able to comfortably learn about new ones
• Proficient with conducting secondary research Self-starter, with a demonstrated ability to learn beyond formal training with a strong aptitude for delivering high quality deliverables
• Excellent attention to detail, including ability to identify, dig into, and remedy errors Microsoft Office expertise
• Advanced Excel, PowerPoint Strong communication and collaboration skills; be a self-starter who can anticipate business needs

Skill:

• Market Research, Product Operations, Secondary Research, TMT Research

Education:

• Bachelor's degree is a must.

How to Apply:

Equal Opportunity Employer:

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