Kritarra Jewels

We are seeking a dynamic, creative, and results-oriented Assistant Marketing Manager to help shape and execute our brand’s marketing strategy. The ideal candidate will have experience in luxury or lifestyle segments and a deep understanding of branding, customer engagement, and premium product positioning. You will be responsible for assisting in the development and execution of 360° marketing campaigns, with a strong focus on digital, events, and retail marketing. Responsibilities Brand Management & Strategy Assist in developing and implementing marketing strategies aligned with brand positioning and business goals. Ensure brand consistency across all customer touchpoints. Work closely with design, product, and sales teams to plan seasonal marketing initiatives. Digital Marketing & Content Support planning and execution of digital campaigns (SEO, SEM, social media, email). Collaborate with content creators and agencies to deliver premium-quality brand content (visuals, videos, editorials) Track engagement metrics and optimise campaigns based on data insights. Events & PR Assist in planning and executing luxury events, in-store experiences, and influencer engagements. Liaise with PR agencies to ensure brand presence in premium publications and platforms. Support execution of product launches, trunk shows, and curated client experiences. Retail & Visual Merchandising Support Coordinate with the visual merchandising team for thematic retail displays and seasonal campaigns. Create marketing toolkits and POSM for boutiques and shop-in-shops. Monitor brand visibility and retail storytelling across stores. Market Research & Trend Analysis Monitor competitor activities and luxury fashion/jewellery trends. Support insights gathering to understand HNI/UHNI consumer behaviour and preferences. Qualifications MBA/PGDM in Marketing or equivalent. 3–6 years in luxury, fashion, lifestyle, or premium jewellery marketing. Strong understanding of premium/luxury consumer psychology. Creative mindset with an eye for aesthetics and storytelling. Proficiency in digital tools and social media marketing platforms. Excellent communication, coordination, and project management skills. Ability to work in a fast-paced, high-performance culture

The Store Manager is responsible for providing world-class customer service while driving sales and building lasting relationships with our elite clientele. As a representative of our luxury brand, you will play a key role in promoting our products, exceeding sales targets, and maintaining the high standards expected of a luxury jewelry store. Also responsible for providing input and analysis to achieve the best in pushing monthly targets. Along with strong sales expertise, this position demands a deep understanding of the luxury market and excellent client service skills to cater to high-net-worth individuals. Responsibilities Sales Excellence: Drive sales and exceed sales targets Utilize advanced sales techniques and product knowledge to engage clients and close high-value sales. Identify and capitalize on opportunities for upselling and cross-selling Offer personalized service to clients, ensuring each client has a memorable and luxurious shopping experience. Client Relationship Management: Build and maintain strong relationships with walk-in, VIP & HNI clients Provide personalized follow-up to clients, ensuring satisfaction and nurturing long-term loyalty. Manage an active client portfolio, ensuring repeat business and growing the client base through referrals and networking. Private viewings, bespoke consultations, exclusive home visits for VIP clients Relevant personal client database & network Product Knowledge & Expertise: Maintain in-depth knowledge of the brand’s jewellery collections, including materials, craftsmanship, and design inspirations. Stay up to date with new collections, industry trends, and competitors' offerings. Share your knowledge with clients to educate them on the intricacies of jewelry and assist them in making informed purchasing decisions. Understanding of different types of gemstones, precious metals, alloys, and Cartage Assaying and quality standards: Different types of components used in jewellery Knowledge on Import-export procedures and documentations, dues, charges, and commissions Knowledge on certification & compliance Audit procedures and requirements Brand Representation: Act as a brand ambassador, upholding the brand's luxury image and high standards in customer service and presentation. Ensure that the store environment, visual merchandising, and product displays reflect the brand's exclusive and elegant identity. Team Collaboration: Work closely with the store manager and team to achieve sales goals and ensure smooth store operations. Provide guidance and mentorship to junior sales staff, helping them develop their sales skills and product knowledge. Contribute to the team’s overall performance by sharing insights, best practices, and sales strategies. Sales Reporting & Performance Tracking: Track personal sales performance and provide regular updates to management on progress toward meeting targets. Participate in regular sales meetings and contribute to strategy discussions for improving sales performance and client satisfaction. Visual Merchandising: Responsible for the display of jewellery in the stores Responsible for store upkeep & maintenance only concerning the jewellery section Qualifications A minimum of 8 to 10 years in luxury retail in high-end jewelry with a proven sales record and experience in client relationship management Expertise in high-value sales with an ability to engage and close deals with discerning clientele. Exceptional interpersonal and communication skills, with a polished and professional appearance. Strong negotiation skills and a keen eye for details. Knowledge of luxury jewelry products, trends, and craftsmanship. Ability to work in a fast-paced environment while maintaining a high level of customer service. Fluent in English, both written and spoken Passion for luxury jewelry, with a refined sense of aesthetics and appreciation for craftsmanship. Flexibility to work evenings, weekends, and holidays as needed in a retail setting.

As a premium fine jewelry brand dedicated to timeless design, exquisite craftsmanship, and bespoke luxury, we cater to a discerning clientele who values artistry, rarity, and heritage in every piece. We are currently seeking an exceptionally talented Jewelry Designer to join our creative team and contribute to the realization of our upcoming collection. Your primary responsibility will involve conceptualizing and designing exclusive fine jewelry pieces that embody the brand's luxury aesthetic and align with client expectations. This will entail creating detailed hand sketches and digital illustrations (CAD) for new collections, custom orders, and high jewelry lines. You will be tasked with translating mood boards, trend forecasts, and gemstone inspiration into innovative design stories, ensuring that the designs are not only visually appealing but also technically feasible. Collaboration will be a key aspect of your role, as you will work closely with the merchandising and product development teams to guarantee design feasibility and material optimization. Furthermore, you will collaborate with artisans and production teams to oversee the precise execution of designs in accordance with luxury standards and finishes. Your creative input will also be sought during client consultations for bespoke orders, enhancing the personalization of each piece. It is essential to maintain a keen awareness of global jewelry trends, luxury fashion, and fine craftsmanship techniques to stay ahead in the industry. Your support in brand storytelling through creative contributions to campaigns, lookbooks, and digital content will be invaluable in enhancing our brand's identity. To qualify for this role, you should hold a degree or diploma in Jewelry Design from a reputable institute and possess at least 3-7 years of experience in designing fine or luxury jewelry. Proficiency in hand sketching and jewelry design software such as Rhino, Matrix, or Jewel CAD is a requirement. An excellent understanding of gemstones, precious metals, and jewelry production techniques, combined with a sharp sense of aesthetics and luxury detailing, will set you up for success. A strong portfolio showcasing original work in high jewelry, bridal, and modern classic designs is highly desirable. Your ability to manage timelines effectively and collaborate with cross-functional teams will be crucial in executing projects seamlessly. We are looking for individuals who are passionate about craftsmanship, innovation, and storytelling through design to join our dynamic team and contribute to our brand's continued success.,