Posted:1 week ago|
Platform:
Work from Office
Full Time
Job Description General Manager - Corporate Communications The General Manager - External Communications focuses on shaping and managing an organizations reputation, image and relationships with various external stakeholders. This involves creating and executing communication strategies, managing media relations, and developing a content strategy. Crafting compelling messaging, building relationships with journalists and influencers, and ability to mitigate and navigate any issues forms the core of this role. From idea to execution, this role ensure a strong and coherent corporate narrative for external stakeholders. Duties & Responsibilities Craft compelling stories that reinforce Lupin s position as a global market leader and support our strategic objectives. Be an advisor for the company s external media presence, including the effective use of content in owned and paid channels. Equip and empower our leaders and communicators with guidance and resources on industry issues and opportunities that have impact across our business. Develop and strengthen media relations with relevant journalists and influencers across the country, through consistent storytelling and thought leadership. Take ownership of key storytelling initiatives, ensuring a strong narrative throughout the year. Drive and support global rollout of external communications plan to position the company positively and maximize opportunities to tell our growth story with key announcements External communications provides competitive intelligence and insight into external presence and media landscape across the sector. Work within budgets of the communications function Excellent media relations skills and direct experience working with a variety of media - print, broadcast, online Work Experience Master s degree in Marketing/Business/Journalism or a related field required. 15+ years experience in marketing communications, media, and/or public relations in a large firm Education Masters in Mass Media or Advertising & Marketing Competencies Result Orientation Customer Centricity Stakeholder Management Innovation & Creativity Developing Talent Process Excellence Collaboration Strategic Agility
Lupin
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