Email Marketing Executive

Job Description

Job Description We are looking for a results-driven Email Marketing Executive with 1 to 3 years of experience to join our team. The ideal candidate will be responsible for developing, executing, and optimizing email marketing campaigns to generate high-quality leads for our digital services including Website Development, SEO, SMO, PPC, and other marketing solutions. Key Responsibilities: Plan, design, and execute email marketing strategies to drive engagement and lead generation. Run targeted email campaigns with a focus on lead conversion and ROI. Identify and qualify leads based on parameters such as domain URL, website analysis, business location, email ID, currency, and service relevance. Ensure the quality and relevance of leads before handing them over to the sales team. Conduct regular audits and quality checks on generated leads. Maintain an up-to-date lead database with complete and accurate details. Analyze campaign performance metrics and provide actionable insights to improve outcomes. Coordinate with the sales and digital teams to ensure seamless lead follow-ups and client communication. Execute mass mailing campaigns while maintaining a high deliverability rate. Consistently generate leads related to Digital Marketing (SEO, SMM, PPC), Web Development, and related services. Requirements: Proven experience in B2B email marketing and lead generation (minimum 1 year). Strong understanding of digital marketing services and industry trends. Experience with email marketing tools (like Mailchimp, Sendinblue, etc.). Ability to perform data analysis to assess campaign effectiveness. Attention to detail and a proactive approach to lead qualification. Excellent communication, coordination, and organizational skills. Ability to work independently and collaboratively in a team environment. Job Types: Full-time, Permanent Pay: Up to ₹33,478.36 per month Benefits: Flexible schedule Paid sick time Paid time off Schedule: Day shift Supplemental Pay: Performance bonus Yearly bonus Language: English (Required) Work Location: In person