Role Purpose: This is an individual contributor role responsible for Enterprise wide Financial Planning and Analysis for Dr. Batras Healthcare. The role enables data driven decision making and alignment of financial Strategies with business Objectives. The role holder must possess sound understanding of the Finance Domain and strong analytical skills. Key Responsibilities: Financial Analysis and Reporting: Conduct variance analysis to identify trends, risks, and opportunities. Analise current and past financial data to provide insights for strategic planning. Develop and maintain comprehensive financial models to support strategic planning and decision-making processes. Conduct in-depth analysis of financial data to identify trends, opportunities, and areas for improvement. Prepare monthly, quarterly, and annual financial reports, including variance analysis and causes thereof. Roll out Monthly KPIs and build predictive models bases trends. Report and drive data-based insights around KPIs. Provide financial insights and recommendations to senior management to support business growth and profitability. 2 .Budgeting and Forecasting: Lead the annual budgeting process, working closely with department heads to establish budget targets and assumptions. Develop rolling forecasts and scenario analyses to assess the financial impact of various interventions. Monitor actual performance against budget and forecast, identifying and addressing variances in a timely manner. 3. Financial Reporting and Compliance: Ensure timely and accurate preparation of financial statements in compliance with regulatory requirements and accounting standards. Coordinate external audits and liaise with auditors to provide necessary documentation and support. Implement and maintain internal controls to safeguard company assets and ensure financial integrity. 4. Cash Flow Management: Monitor cash flow projections and manage cash balances to optimize liquidity and working capital efficiency. Analyze capital expenditure proposals and assess their impact on cash flow and financial performance. 5. Risk Management: Identify and assess financial risks, including market, credit, and operational risks, and develop strategies to mitigate them. Ensure compliance with relevant laws, regulations, and internal policies related to financial risk management. Qualifications and Skills: CA with 10+ years of progressive experience in financial planning and analysis. Strong proficiency in financial modeling, forecasting, and budgeting techniques. In-depth knowledge of accounting principles, financial reporting standards, and regulatory requirements. Excellent analytical skills with the ability to interpret complex financial data and communicate insights effectively. Advanced proficiency in Microsoft Excel and financial software applications. Proven track record of driving process improvements, optimizing financial performance, and supporting business growth initiatives.

Role & responsibilities Develop SEO strategy plans/roadmaps Drive increased organic traffic and analyze performance across websites. Prepare website technical audits including website ranking analysis, Inbound Link and Off Site SEO analysis, Meta Tag Text coding analysis, competitor SEO analysis and site activity analysis. Conduct research and identify on-page requirements to drive visibility, traffic acquisition, on-site conversions and/or content engagement Use keyword research, competitive analysis, and historical performance metrics to develop recommendations Review website crawl reports, and analytics reports to come up with strategies to improve indexation Review web analytics data to provide feedback to our internal team on performance, and to analyze visitor behavior and trends to come up with next steps. Work with our internal resources to prepare, plan, and execute link building and content marketing strategies • Provide results assessments on a regular basis to brand management, website development to ensure getting positive results Partner with IT, front-end developers, and content managers to implement on-page SEO optimizations. Develop necessary SEO components, including title tag, Meta description, headline 1 (article title), closing statement, and overall ensuring the content piece utilizes the SEO keyword to its full strength. Monitor ongoing SEO performance of all current content pieces as well as new additions. Provide ongoing recommendations to help enhance SEO ranking. This may include recommending copy changes to current content pieces as they were not fully re-optimized for launch. Skills: Proven experience and familiarity with Google Search Console, Google Analytics. Comfort working with data, formatting reports in PowerPoint or Google Slides. Proficient in quantitative analysis / analytical thinking with proven ability to translate analysis into actionable and valuable insights Know about SEO best practices • Understanding of SEO as it relates to accessibility guidelines/requirement Qualifications: Graduate + MBA Marketing (specialized in Digital Marketing) Google AdWords & Analytics Certified PREFERRED Work Experience: 2yr 5yr