DIGITAL MARKETING EXECUTIVE

Job Title: Digital Marketing Executive

Location: Basavanagudi, Bangalore

Department: Marketing

Reports To: Marketing Manager / Head of Marketing

Job Summary:

We are looking for a highly creative and results-driven Digital Marketing Executive to join our marketing team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company’s products and services. You will play a major role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.

Key Responsibilities:

· Develop and execute digital marketing campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, etc.

· Manage company’s social media accounts and optimize content for engagement and growth

· Perform SEO (on-page & off-page) and SEM activities to improve organic and paid search rankings

· Monitor and analyze campaign performance using Google Analytics, Search Console, and other relevant tools

· Create engaging and informative content for blogs, emails, and social media

· Manage email marketing campaigns using platforms.

· Research market trends and competitor activities to identify opportunities for growth

· Track ROI and KPIs to measure campaign effectiveness and suggest improvements

Requirements:

· Bachelor’s degree in Marketing, Communications, or a related field

· 1-3 years of proven experience in digital marketing

· Strong understanding of SEO, SEM, social media platforms, and analytics tools

· Hands-on experience with tools like Google Ads, Meta Business Suite, Google Analytics, Canva, etc.

· Excellent communication, analytical, and project management skills

· Creative mindset with attention to detail

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Schedule:

• Day shift

Experience:

• Digital marketing: 1 year (Required)

Work Location: In person